I read the book through once from cover to cover and have since gone back on numerous occasions to confirm Paul's clear direction in so many areas. It has truly given me the final push and confidence to enter the Garden Services market.
I am currently putting my first business plan together and next week will be sitting down with a local business advisor. I have chosen a business name, drafted my first advertisements, carried out some basic market research, undertook a trial diverse job on a large garden, testing out my current gardening skills, pricing strategy, time appreciation, I loved the work, it rained all day, but I just didn't care, the icing on the cake was the client was extremely happy with the end result.
So like Paul it's no more IT and office work for me in early 2012 either.