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Spin Selling
Neil Rackham (Author), et al (Author) Average Customer Review:   (20)
In stock This item Delivered FREE in the UK with Super Saver Delivery. £24.95 £22.45
 A strong but rather dated classic 27 April 2006Reviewer: Edward Mclean (see more about me) (Oxford) Originally published at the end of the Eighties, SPIN Selling details a questioning technique that prompts prospects to identify and explore the severity of business problems, and then understand how your solution would resolve their issues.In contrast to the aggressive and combatitive approaches... Read More |
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