Start reading I'd Sooner Starve! (The story of a hapless restaurant owner) on your Kindle in under a minute. Don't have a Kindle? Get your Kindle here or start reading now with a free Kindle Reading App.

Deliver to your Kindle or other device


Try it free

Sample the beginning of this book for free

Deliver to your Kindle or other device

Sorry, this item is not available in
Image not available for
Image not available

I'd Sooner Starve! (The story of a hapless restaurant owner) [Kindle Edition]

Mark Sinclair
4.0 out of 5 stars  See all reviews (115 customer reviews)

Print List Price: £8.99
Kindle Price: £1.12 includes VAT* & free wireless delivery via Amazon Whispernet
You Save: £7.87 (88%)
* Unlike print books, digital books are subject to VAT.

Free Kindle Reading App Anybody can read Kindle books—even without a Kindle device—with the FREE Kindle app for smartphones, tablets and computers.

To get the free app, enter your e-mail address or mobile phone number.


Amazon Price New from Used from
Kindle Edition £1.12  
Paperback £1.18  
Kindle Daily Deal
Kindle Daily Deal: Up to 70% off
Each day we unveil a new book deal at a specially discounted price--for that day only. Learn more about the Kindle Daily Deal or sign up for the Kindle Daily Deal Newsletter to receive free e-mail notifications about each day's deal.

Book Description


"Hilarious!" "So true!" "Witty and informative" "Laugh out loud funny!" "Brilliant and funny"

Have you ever eaten in a restaurant? Have you ever wondered why the waiter was surly? Why the salad was limp? The Soup cold? Ever thought the owners looked like they didn’t know what they were doing? Ever thought you could do better ... ever wanted to quit your job...?

‘I’d Sooner Starve’ is the amazing true story of one man's quest to escape his monotonous nine-to-five existence and open a charming delicatessen and restaurant in a delightful market town.

With honesty, humour and breathtaking naïveté, it records his steep learning curve, radical lifestyle change and the immediate revelation that the customer is not always right!

Amidst tales of bulimia, public menstruation, endless abuse and hilarious customer encounters, this eye-opening story unveils what happens after you walk into the boss and say: “I quit!”

‘I’d Sooner Starve’ is a shockingly comical tale of culinary highs, customer lows and one woman's unhealthy fixation with thigh-warmed Stilton…

‘An absolute hoot!’ ~ Anonymous celebrity chef

‘This hits the nail on the head so much I can't believe it! So much so, I can't possibly put my name to it!’~ UK chef

‘I am delighted that Mark has written this book. Maybe now people will believe me when I tell them the stories!’ ~ Matt, co-owner

I'd Sooner Starve - the book the celebrity chefs were too afraid to endorse!

Customers Who Bought This Item Also Bought

Page of Start over
This shopping feature will continue to load items. In order to navigate out of this carousel please use your heading shortcut key to navigate to the next or previous heading.

Product Description

From the Publisher

A hilarious true story about one man's dream to run a quaint little deli in a quiet market town.

Product details

  • Format: Kindle Edition
  • File Size: 521 KB
  • Print Length: 190 pages
  • Publisher: Wild Wolf Publishing (9 Nov. 2011)
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ASIN: B0065I0SBW
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Not Enabled
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (115 customer reviews)
  • Amazon Bestsellers Rank: #159,871 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
  •  Would you like to give feedback on images?

More About the Author

Mark's first play, Just Another Park Bench, debuted with two performances - one matinee and one evening. It was 30 minutes long and featured a rather cumbersome curtain call between scenes.
Mark was so unhappy with the first performance that he wrote another 20 minutes-worth of material for the evening show and created an entirely new character. His 'actors' weren't happy.
He was nine.
On stage that day, Mark studied what worked and what didn't, then set about adapting things in response. What could be funnier? What could be cut? He stared at the words, trying to work out how he could get more from each one. He was fascinated by each of them; their order, their influence and their importance. It's a fascination that remains to this day. In truth, he can sometimes be clumsy with words, ignorant of their rules and even irresponsible with them, but he never lacks appreciation of their impact.

So... 30-odd years after that play was performed, Mark's debut novel, I'd Sooner Starve! (Wild Wolf Publishing) was published. Following its success, he set about making words entertain once again. His second book, The Beard is the result.

What Other Items Do Customers Buy After Viewing This Item?

Customer Reviews

Most Helpful Customer Reviews
17 of 18 people found the following review helpful
5.0 out of 5 stars Why you shouldn't follow your dreams 8 Jan. 2012
Format:Kindle Edition
A geniune laugh out loud account of one man's desire to follow his dream and open a deli. This is a very enjoyable account of the pitfalls of running your own business. With stories you couldn't make up, this is a book you will read in one sitting. It really is 'a page turner' and a book in which you will be chuckling to yourself. It ranges from Tom Sharpe type farce to moments of extreme poignancy and contradicts the view that you should always follow your dreams and that the customer is always right.
I throughly recommend it and lets just hope the author takes up a new career so he can write a book about it
Comment | 
Was this review helpful to you?
3 of 3 people found the following review helpful
5.0 out of 5 stars A welcome detour from the genre I usually read! 13 Oct. 2012
By Suzanne
Format:Kindle Edition|Verified Purchase
Being a hard core horror fan, it was with some trepidation that I deviated away from my comfortable genre to read something totally different. I chose to read this book as I have found that Wild Wolf publishing, for some strange reason, seems to put out books that take me away from horror ( sometimes) and I have enjoyed everything I have read by them, so I knew that this book would be quality and well produced. I won't go into too much detail...the synopsis does this. To summarise, it tells the tale of the author and his partner following their dream to open a delicatessen in a village where the locals are, to put it bluntly, completely mad. I was howling with laughter at the debacle that was the author's life on a daily basis. The descriptive talent of the author is brilliant. I felt as though I was actually in the delicatessen as I was reading the book. And the sense of humour was wonderful. The author writes in such a dry way that I defy anyone reading it not to laugh out loud. This book is so great BECAUSE of the humour. As I said, I would usually steer well clear if I saw a book about someone's business venture, but I am so glad I read this book. It is gorgeously edited, and professionally polished. I am hoping that the author has embarked upon another business venture as I would love to read more about his life. I am amazed that the author didn't murder any of his customers...again, not going to spoil the story, but the characters in this book are so outrageous. If you are looking for a feel good, laugh a minute book from an author with a wicked sense of humour, then you need to give this book a read. Am hoping that Mark Sinclair will give us more glimpses into his life soon.
Comment | 
Was this review helpful to you?
3 of 3 people found the following review helpful
3.0 out of 5 stars Horrors from the restuarant trade 17 April 2012
By Kew
Format:Kindle Edition|Verified Purchase
This is a witty piece of writing chronicling how a couple started up their own delicatessen and restuarant with no previous experience at all. Some of the antics had me laughing but some of the tales of the customers that they had to deal with were horrific. Having worked with the public myself in the past I can confirm that there are some nasty customers out there! There was also some bitterness to the writing, understandably.
Comment | 
Was this review helpful to you?
2 of 2 people found the following review helpful
Format:Kindle Edition|Verified Purchase
Of course the author has selected to tell of the exceptional customers, a book of ordinary people coming in, buying, and leaving wouldn't make a story.

But the exceptions and situations here are extreme, even if slightly polished for publication, and you wonder how the staff held back from thumping some of their customers (athough not all troublemakers were customers, in that they actually paid for anything).

Hearing from friends who work in 'customer facing' jobs I don't doubt at all that the stories here are true.

I loved the story of the customer who demanded their free 'whiffy, having noted the sign in the window offering free wi-fi. They didn't know what it was, but they 'knew their rights' and so insisted on having it!

This is a most interesting read of life behind the serving counter, I really enjoyed it.
Comment | 
Was this review helpful to you?
3 of 3 people found the following review helpful
4.0 out of 5 stars Enjoyable 15 Oct. 2012
By Atir
Format:Kindle Edition|Verified Purchase
Why is it that some people believe if a person stands behind a counter that the latter has limited intelligence? Some episodes quoted are, in hindsight, outrageously funny but utterly believable. - Congratulations to the author for having put up with this sort of "entertainment" for four years. And, thank you for sharing it with Joe public.
Comment | 
Was this review helpful to you?
2 of 2 people found the following review helpful
5.0 out of 5 stars Laugh out loud tale with a serious message. 27 Nov. 2012
Format:Kindle Edition|Verified Purchase
Be careful of reading this in public as its a real coffee snorter. My partner became very sick of me reading passages out loud to him, but its that funny I didn't want him to miss out. Ever wanted to open a restaurant or deli? Then read this first. In fact if my experiences are anything to go by the same could be said for any kind of small independent customer facing business.
But the final chapter is a complete contrast to what goes before and is all the more powerful for it. Anybody considering going shopping or maybe to visit a restaurant should also read this first.
Sequel needed, please!
Comment | 
Was this review helpful to you?
2 of 2 people found the following review helpful
5.0 out of 5 stars A brilliant and funny read. 31 Jan. 2013
Format:Paperback|Verified Purchase
as someone whos has worked in catering for over 20 years i recognised so many characters and scenes from this book,a must read for anyone in the catering industry,even if you are not in the industry you should also read it too,and if you recognise yourself in any of the scenarios then perhaps you should give yourself a slap.... because no matter how nicely i ask my boss she won't let me slap the customers :-( but i think her resolve is weakening and it won't be long before she says yes...then you'd all better watch out :-D
Comment | 
Was this review helpful to you?
2 of 2 people found the following review helpful
5.0 out of 5 stars Catering confessions 27 Aug. 2014
Format:Kindle Edition|Verified Purchase
Having worked in the industry for far to many years this book was so spot on! I identified with each and every situation that the writer found himself in. It was, from a distance, hilarious! Every chef or waiter will recognise themselves or someone they work with on almost every page. Not to mention the ongoing battle between us and them, the customer, who is always right. If you are thinking of going into this industry, or on a visit to a restaurant, ever thought ' I could do this ' read this book!
Comment | 
Was this review helpful to you?
Would you like to see more reviews about this item?
Were these reviews helpful?   Let us know
Most Recent Customer Reviews
5.0 out of 5 stars excellent
Funny and thought provoking. I literally couldn't put it down, you won't regret buying this! Defo one to re read
Published 4 months ago by Jodie Preece
5.0 out of 5 stars Five Stars
Wonderful and so true to the real thing
Published 9 months ago by caz lindsay
4.0 out of 5 stars Funny
Having done some catering work in the past I could relate to the difficulties encountered but it's funny so I'd recommend to anyone.
Published 10 months ago by San
4.0 out of 5 stars Entertaining
A story well told though doesn't help you're faith in Humanity! However, this much more humanity (and the customers) fault than the authors!
Published 13 months ago by Stef
5.0 out of 5 stars All true
Having embarked on a similar adventure myself it all rings true. For over 20 years I had dreamed of running my on restaurant. Read more
Published 14 months ago by yarlyman
5.0 out of 5 stars So funny... so true1
Hilarious book! Having worked in the restaurant trade for over thirty years, I can certify that every word of this book is true! Read more
Published 14 months ago by Amazon Customer
4.0 out of 5 stars A funny read but perhaps not lighthearted
Plenty of good laughs and an insight in the awfulness of the public, in case you didn't know. It does become a bit whinging and depressing. Read more
Published 16 months ago by Mr. M. R. Wilkinson
3.0 out of 5 stars Not Bad
Something of a eye opener for those of us who have never worked in catering but after a while just seemed to be him complaining about just about everything.
Published 16 months ago by mmmppph
5.0 out of 5 stars Brilliant!
Great book for anyone who has worked in retail or hospitality industries! And a must read for anyone who hadn't!
Published 19 months ago by Sarah C Owen
4.0 out of 5 stars So true!
I laughed the whole way through this book because it was so true! I don't think people who weren't in the industry would actually believe it!
Published 21 months ago by country girl
Search Customer Reviews
Only search this product's reviews

Customer Discussions

This product's forum
Discussion Replies Latest Post
No discussions yet

Ask questions, Share opinions, Gain insight
Start a new discussion
First post:
Prompts for sign-in

Search Customer Discussions
Search all Amazon discussions

Look for similar items by category