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Sony SLTA37 16.1MP Translucent Mirror Technology Interchangeable Lens Camera with 18-55mm Lens - Black

by Sony
4.1 out of 5 stars  See all reviews (19 customer reviews)




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  • 16.1 megapixels Exmor APS HD CMOS, Full HD AVCHD video, 7fps, Auto Portrait, 6.7cm LCD. With SAL-1855 standard zoom lens
  • Very high quality images, even in low-light
  • Full HD video with quick, accurate autofocus
  • Beautiful portraits made easy
See more product details
There is a newer model of this item:
Sony Alpha A58 Translucent Mirror Interchangeable Lens Camera with 18-55mm Lens (20MP) Sony Alpha A58 Translucent Mirror Interchangeable Lens Camera with 18-55mm Lens (20MP) 4.6 out of 5 stars (27)
339.00
In stock.


Product details

  • Product Dimensions: 8.5 x 12.4 x 9.2 cm ; 508 g
  • Boxed-product Weight: 2.3 Kg
  • Item model number: SLTA37K.CE
  • ASIN: B0083RQAYM
  • Date first available at Amazon.co.uk: 17 May 2012
  • Average Customer Review: 4.1 out of 5 stars  See all reviews (19 customer reviews)
  • Amazon Bestsellers Rank: 24,719 in Electronics (See Top 100 in Electronics)

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Product Description

Product Description

16.1-megapixel Exmor APS HD CMOS sensor and BIONZ image processor.
16.1-megapixel Exmor APS HD CMOS sensor and BIONZ image processor.
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At a Glance

Creative Shooting for Everyone

Time to get a bit more creative with your photography. Step up to higher quality shots with a digital SLR camera that's easy to use and carry around. Pro style photography with minimum effort and less to carry.

Translucent Mirror Technology

Looking for super fast auto focusing when shooting videos and photos? This very clever technology replaces the mirror box used in conventional SLR cameras with a newly designed one containing a fixed translucent mirror that doesn’t need to be raised and lowered each time the shutter is released. Perfect for catching fun moments with your friends, spontaneous smiles and frenetic sports action.

Ready for Speed

Here comes your mate about to catch some fat air on his mountain bike. Just as he takes off, you shoot. Just as he reaches maximum height, you shoot. Just as he hits the dirt, you shoot. Did you catch it all? Certainly with this camera as it includes high speed burst shooting with full continuous auto focus at up to 7 frames per second.

High Resolution

Shoot D-SLR quality images with intense colour, rich tonal gradation and subtle background defocusing effects. Despite being light and compact, this camera sports a large, high resolution Exmor APS HD CMOS sensor with 16.1 megapixels. Just what you need for capturing detail-packed photos and brilliant Full 1080 HD movies in smooth 50i or cinematic 25p.

Natural Images in Low Light

Dawn or dusk, dark rooms or dark days, it doesn’t matter. High ISO sensitivity of 100-16000 gives you the freedom to shoot at fast shutter speeds indoors or in dimly lit environments without the need for a flash.

Switch Lenses

Go on, push the boundaries. Interchangeable lenses give you the freedom to catch precisely the shot you want, whether a distant view or a stunning close-up. And with SteadyShot Inside, you can be sure that every shot will be judder free, no matter what lens you’re using.

Auto Portrait Framing: uses face detection and the compositional “rule of thirds
Auto Portrait Framing: uses face detection and the compositional “rule of thirds" to enable the camera to trim the scene and create tightly-framed professional-looking pictures.
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Creative Shooting for Everyone

Pro shots with ease

You're looking to take your photography up a notch and really start exploring your creativity. You need a camera that will take high speed photos and finely detailed HD movies but you want it to be a doddle to use. This light and compact D-SLR camera puts pro shooting in your hands without the complication. Easy to carry, ready to capture anything at a touch, wherever you find yourself.

Simple sophistication

It’s so easy to take professional-looking shots. There’s Auto Portrait Framing so heads don’t end up squashed against the side of the picture, 3D Sweep Panorama for taking breathtaking wide angle landscapes and Clear Image Zoom which virtually doubles your zoom range. Everything you need to maximize every opportunity.

Be creative

Perk up your pictures easily using Picture Effects. Enhance mood and style by choosing from a full range of effects including Toy Camera, Partial Colour for stunning monochrome shots, Soft High-Key, trendy Pop Colour, watercolour and Illustration. This last effect is really cool, turning your pictures into great-looking cartoons.

Full 1080 High Definition movies in 50i for the smooth video quality as well as 25p for cinematic feel.
Full 1080 High Definition movies in 50i for the smooth video quality as well as 25p for cinematic feel.
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Rapid Response with Translucent Mirror Technology

Never miss a moment

How many times have you seen the perfect shot, fumbled around with your camera and only captured the back end of it? You’ve got to be ready when that all important moment appears because it never announces itself. Translucent Mirror Technology puts you in charge, providing high precision, SLR quality performance for both photos and Full 1080 HD movies. How? By replacing the mirror box used in conventional SLR cameras with a newly designed one containing a fixed translucent mirror that doesn’t need to be raised and lowered each time the shutter is released. The result? Ultra high-speed continuous shooting and auto focusing, which is just what you need to catch once in a blue moon moments like your mate wiping out while showing off on his skis.

Shoot your way

What’s it to be? Live view shooting or through the viewfinder? With Advanced Quick AF Live View, high-resolution image data from the sensor can be displayed in the viewfinder as well as on the large tiltable LCD. You choose which you want to monitor while shooting. Switching is automatic for ease of use and you can activate Quick AF Live View in the viewfinder simply by putting your eye to the eyepiece.

Class leading high-speed 7 fps continuous shooting with Full-time Continuous AF thanks to Sony unique Translucent Mirror Technology.
Class leading high-speed 7 fps continuous shooting with Full-time Continuous AF thanks to Sony unique Translucent Mirror Technology.
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Ready for Speed

You’ve got to be quick

Swooping birds, Moto GP bikes, hundred metre hurdlers. If you want to capture them, you’ll need a camera with high speed continuous shooting that can take multiple frames per second. This camera shoots up to 7 frames per second so everything stays clear and blur free.

Get closer

Maybe you want to get closer to the action? Tele-Zoom Continuous Advance Priority AE zooms in with around 1.4x magnification to keep your subject in precise focus in every frame – ideal for capturing fast sports and fleeting facial expressions.

SteadyShot INSIDE image stabilization: Effective enough at shutter speeds approximately 2.5 to 4.5 steps slower than would otherwise be possible while supporting all alpha lenses.
SteadyShot INSIDE image stabilization: Effective enough at shutter speeds approximately 2.5 to 4.5 steps slower than would otherwise be possible while supporting all alpha lenses.
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High Resolution

Big sensor, big pictures

Top notch performance in a lightweight camera? Absolutely. A large, high resolution Exmor APS HD CMOS sensor with 16.1 megapixels works alongside a sophisticated BIONZ processor to capture images with intense colour, rich tonal gradation and subtle background defocusing effects. Even better, at around 16 million pixels, you can make impressive large prints up to A3 size - great if you want some framed shots on the wall.

Captures Full 1080 HD movies

Time for some action? Press the MOVIE button to shoot Full 1080 HD video in super smooth 50i or cinematic 25p. High speed full-time auto focus precisely tracks moving subjects and with SteadyShot Inside keeps everything stable and judder-free. Your video looks perfectly stable, even when zooming in for a close-up.

ISO 16000 maximum sensitivity with BIONZ processor noise reduction for natural-looking images, even in low light conditions.
ISO 16000 maximum sensitivity with BIONZ processor noise reduction for natural-looking images, even in low light conditions.
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Natural Images in Low Light

It’s the prince of darkness

How many times have you shot at dawn or dusk, only to get back home and be royally disappointed with the dark, grainy results? Some of the most dramatic shots come at the beginning and end of the day but you need a pretty decent sensor to capture detail in that twilight zone. This camera includes a super-sensitive, high resolution Exmor APS HD CMOS sensor and high ISO sensitivity of 100-16000 to perfectly preserve fine details, no matter how dark the scene.

Switch Lenses

You choose which one you want

Lions stalking antelopes. Killer whales off shore. Eagles atop a distant peak. How many times have you wanted to zoom in and catch the action without moving an inch? With interchangeable lenses, you can capture precisely the shot you want, whether a distant view or a stunning close-up. There’s a full range of lenses to choose from including high zooms, wide angles, macros, primes and telephotos.

Product Description

Sophisticated shooter.

Flex your photographic prowess and capture the moment perfectly with Sony's exclusive Translucent Mirror Technology DSLR. Experience superior performance whether you're shooting HD movie masterpieces or composing crystal clear still images. Tele-zoom High Speed Shooting of up to 7 frames per second works with continuous auto focus that gets visibly faster in Live View and HD Movie modes.

Photography as an Art

Get serious about taking your photography skills to the next level with the compact dimensions and highly sophisticated technology of an a37 camera. Bring it everywhere you go, explore creative photographic techniques and start transforming special moments into truly stunning images.

Maintain Your Focus

The secret to the small bodies and huge performance advantages of Sony A-mount cameras is Translucent Mirror Technology, which simultaneously directs light to the image sensor and AF sensor at all times to realize accelerated, high-precision full-time continuous phase-detection autofocusing.

Professional Class Shooting Speeds

It's never been easier to capture a game-changing soccer kick or the look of surprise on their face when you're shooting at 7 frames per second in the Tele-zoom Continuous Advance Priority AE mode. By utilizing Full-time Continuous AF you're ensured accurate tracking and clear focusing in every frame. This mode also magnifies the center of the action 1.4x to bring your subjects closer at a clear 8-megapixel resolution.

Tiltable Clear Photo LCD

Tilt the Clear Photo LCD screen for the flexibility to view almost any kind of scene with clarity. Easily shoot from high perspectives by holding the camera up and tilting the screen down towards yourself. Or try setting the camera on the ground and tilting the screen up - you'll have a clear view perfect for framing your subjects.

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Customer Questions & Answers

Customer Reviews

Most Helpful Customer Reviews
12 of 12 people found the following review helpful
5.0 out of 5 stars Excellent camera and outstanding value 25 Jan 2013
Colour Name:Black| Size Name:18-55mm Lens|Verified Purchase
Having bought an A37 in February, I have had the time to thoroughly assess its pros and cons. The camera's design is excellent, being light and excellently portable for a DSLR. The supplied lens will fit the bill very well for most users, however there is a wide selection to choose from if you choose to upgrade. The A37 is an SLT camera, and so has a translucent mirror rather than a moving mirror as typically found in DSLR cameras. This has a number of implications for how the camera performs. Advantages include the ability to have far higher speed image capture, quicker autofocusing in still photos, and continuous autofocus in video. However, the principal downside of this technology is the lack of an optical viewfinder in favour of an electronic one. Indeed, the electronic viewfinder for me is the sole downside of the A37, as the display is detailed but simply not bright enough for use in highly lit conditions. Nevertheless, in most circumstances the viewfinder, is usable enough, and as one plus point displays current settings such as shooting mode, aperture, iso and shutter speed in far greater detail than on most DSLRs with an optical viewfinder. The LCD display, also displaying this information, has an excellent `live-view' display which can be rotated in many different directions in order to manage the trickiest of shots. Image quality is excellent through and through, the array of settings available being superb. The camera has several additional features which are highly useful, such as the night portrait mode designed for shooting at night without a tripod, giving excellent results. Other additions include HDR, creative filters, panoramas (3D and 2D) and both manual scene selection and intelligent auto. There are as ever the P, M , A , S settings for manual controls. Read more ›
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51 of 56 people found the following review helpful
3.0 out of 5 stars Bigger Isn't Always Better 24 Aug 2012
By Alan TOP 1000 REVIEWER VINE VOICE
Colour Name:Black| Size Name:18-55mm Lens|Vine Customer Review of Free Product (What's this?)
The SLT-A37 is Sony's new entry-level DSLR camera for beginners. Technically it isn't a DSLR, it's an SLT (Single-Lens Translucent); Sony's award-winning innovation that uses a translucent mirror. But, for the purposes of this review, I'll refer to it as a DSLR. Also, because I don't have another DSLR to compare it to, I'll be comparing it to my Sony DSC-RX100 (the world's best compact camera).

My SLT-A37 arrived with the battery almost empty. A lot of Sony cameras these days can actually be charged via USB, but the SLT-A37 isn't one of them. So to charge the 1080 mAh NP-FW50 battery pack, you'll need to take it out of the camera and put it in the supplied BC-VW1 battery charger. Charging time is approximately 4 hours.

If you're "stepping up" from a compact camera to a DSLR, you'll immediately notice how solid and professional the SLT-A37 feels in your hand. This is a serious piece of equipment. The ergonomic rubber grip is a pleasure to hold and makes the camera relatively difficult to drop. On the back of the SLT-A37 there's an angle-adjustable LCD, which can be tilted through 135˚, enabling you to take photos from otherwise challenging positions. This is an incredibly useful feature. Sony call the 2.7" LCD "high quality" but it isn't. It's a QVGA display with a resolution of just 320 x 240 pixels; a quarter of what the DSC-RX100 has! Plus it flickers slightly and solarises easily.

Fortunately there's an electronic viewfinder (aka Tru-Finder) which, with its SVGA resolution of 800 x 600 pixels, is much higher quality than the rear LCD. There's a diopter-adjustment dial, which changes the focus of the viewfinder to better suit your eyesight. There's also a Viewfinder Magnification setting, which shrinks the image down so that it's easier to see in its entirety.
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14 of 15 people found the following review helpful
5.0 out of 5 stars Excellent value for money camera 7 Nov 2012
By Nessy76
Colour Name:Black|Size Name:18-55mm Lens
Having used a Sony A200 for the last few years, I bit the bullet and upgraded to one of these SLTs.

It's still an entry level model, but the features and image quality are all vastly improved. The EVF viewfinder technology is clearly sill at an early stage, and it takes a little getting used to having an electronic screen rather than a mirror to look into, but the advantages this brings far outweigh the initial reservations I had. In low-light, the viewfinder will turn up the gain, giving you an image where previously you'd have just had a dark optical viewfinder. The image can be a bit grainy under these conditions (in good light it gives a very clear picture indeed) but it's obviously better than seeing nothing. Low-light also lets it show off its vastly improved handling of high ISO settings (far less image noise than the earlier generation at ISO 800+)

It has a full range of features and shooting modes - most clearly aimed at those point-and-shoot users who usually shoot in auto-jpg mode, but by going into one of the manual or part-manual mode and shooting RAW, you can really start to see some impressive results here.

The small size may not be to everyone's taste (I found it a lot easier to handle than I'd expected) so make sure you get hold of one before buying, if you can.
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25 of 29 people found the following review helpful
4.0 out of 5 stars Brilliant for me! apart from the scan! 6 Jun 2012
Colour Name:Black|Size Name:18-55mm Lens
So first, a few words about me....It's my first DSLR. I've been using compact digitals and the iPhone camera for years, but not a digital SLR. I use them all frequently, but I am no specialist or even enthusiast. I just like taking decent pictures.

I had a pretty good SLR up till last summer, but it was 20 years old and the pictures were getting worse. Last year I spent about 40 on getting a new battery, a few rolls of film, and getting the pictures developed, and the results were tarrible. The pictures were just bad, no doubt at least partly due to operator incompetence, but also I suspect the quality of films and processing has diminished over the years.

So, I decided to take the plunge and go for a decent DSLR. Why the Sony? Well, it was within budget, and I had never heard anything bad about the alpha series. Not very scientific, but it worked for me, and it certainly seemed more convincing the equivalent Canon.

The camera looks and feels solid, and fits well in the hand. Contols are logically laid out, and I managed to take pretty good pictures straight from the start. So far, I've done portraits, sports shots, landscapes, all in a variety of light conditions.

Everything is fine. I managed to capture some great sports moves (marttial arts kicks), and the only failure was on continuous, in low light.

My only whinge so far is Sony's software. Everything, even the product registration, was clunky, compared to other equivalent devices (a Fujifilm compact and an iPhone) that I've registered recently, and for which I've downloaded and installed software.

It does seem to confirm all the reasons why Sony has problems at hte moment - they seem to be great with devices, not that brilliant with customers.
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Most Recent Customer Reviews
5.0 out of 5 stars Awesome
Great sensor, easy handling, awesome results. This one was for my partner - I want it, swap you for my a350 - pretty please :)
Published 2 months ago by Janice Ayers
5.0 out of 5 stars Sony camera
Spent ages deciding on which one to have. Very good value for money only thing missing was a memory card to buy separately.
Lens is general could do with a better zoom lens
Published 11 months ago by H
5.0 out of 5 stars LOVE IT - so good
LOVE IT LOVE IT - really good. Excellent service and quality. Arrived in good time, packaged well, perfect. Nothing more to say!
Published 11 months ago by GARY DURKIN
5.0 out of 5 stars Brilliant
This camera is exceptional for the price. It has excellent video capabilities with full HD (looks broadcast quality on my 42" TV) which is a plus. Read more
Published 12 months ago by Alan H
5.0 out of 5 stars The best camera I own
I bought this camera and as long as you are used to all the different controls and settings the pictures you get are amazing. Read more
Published 12 months ago by michael jones
5.0 out of 5 stars Sony SLTA.37 Camera
Having been a 35 m.m. Minolta fanatic I wanted something that would take all of my Minolta lenses and I found it with the Sony SL.TA.37 l6.1 m.p. Read more
Published 12 months ago by Brian Dunbar
5.0 out of 5 stars nice camera
bought this for my daughter. great for the money paid.she seems very happy with it. can say alot else. Read more
Published 12 months ago by Glenn Lambert
5.0 out of 5 stars Very good value
I wanted a camera with a viewer and looked at a few. I'm happy I chose this one it takes good pictures and is relatively easy to use. Read more
Published 13 months ago by steve27
4.0 out of 5 stars What a cracker
Just got this camera recently and so far I have been blown away by the image quality. I upgraded from the Sony a200 to this won and I don't regret it for one second. Read more
Published 14 months ago by G. Simpson
4.0 out of 5 stars Great little camera
I was undecided, it was either the A37 or A57, in the end the A37 won as there really isn't a huge amount of difference to warrant the high price increase (300 extra for the A57). Read more
Published 14 months ago by jadebythesea
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