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Time to get a bit more creative with your photography. Step up to higher quality shots with a digital SLR camera that's easy to use and carry around. Pro style photography with minimum effort and less to carry.
Looking for super fast auto focusing when shooting videos and photos? This very clever technology replaces the mirror box used in conventional SLR cameras with a newly designed one containing a fixed translucent mirror that doesn’t need to be raised and lowered each time the shutter is released. Perfect for catching fun moments with your friends, spontaneous smiles and frenetic sports action.
Here comes your mate about to catch some fat air on his mountain bike. Just as he takes off, you shoot. Just as he reaches maximum height, you shoot. Just as he hits the dirt, you shoot. Did you catch it all? Certainly with this camera as it includes high speed burst shooting with full continuous auto focus at up to 7 frames per second.
Shoot D-SLR quality images with intense colour, rich tonal gradation and subtle background defocusing effects. Despite being light and compact, this camera sports a large, high resolution Exmor APS HD CMOS sensor with 16.1 megapixels. Just what you need for capturing detail-packed photos and brilliant Full 1080 HD movies in smooth 50i or cinematic 25p.
Dawn or dusk, dark rooms or dark days, it doesn’t matter. High ISO sensitivity of 100-16000 gives you the freedom to shoot at fast shutter speeds indoors or in dimly lit environments without the need for a flash.
Go on, push the boundaries. Interchangeable lenses give you the freedom to catch precisely the shot you want, whether a distant view or a stunning close-up. And with SteadyShot Inside, you can be sure that every shot will be judder free, no matter what lens you’re using.
You're looking to take your photography up a notch and really start exploring your creativity. You need a camera that will take high speed photos and finely detailed HD movies but you want it to be a doddle to use. This light and compact D-SLR camera puts pro shooting in your hands without the complication. Easy to carry, ready to capture anything at a touch, wherever you find yourself.
It’s so easy to take professional-looking shots. There’s Auto Portrait Framing so heads don’t end up squashed against the side of the picture, 3D Sweep Panorama for taking breathtaking wide angle landscapes and Clear Image Zoom which virtually doubles your zoom range. Everything you need to maximize every opportunity.
Perk up your pictures easily using Picture Effects. Enhance mood and style by choosing from a full range of effects including Toy Camera, Partial Colour for stunning monochrome shots, Soft High-Key, trendy Pop Colour, watercolour and Illustration. This last effect is really cool, turning your pictures into great-looking cartoons.
How many times have you seen the perfect shot, fumbled around with your camera and only captured the back end of it? You’ve got to be ready when that all important moment appears because it never announces itself. Translucent Mirror Technology puts you in charge, providing high precision, SLR quality performance for both photos and Full 1080 HD movies. How? By replacing the mirror box used in conventional SLR cameras with a newly designed one containing a fixed translucent mirror that doesn’t need to be raised and lowered each time the shutter is released. The result? Ultra high-speed continuous shooting and auto focusing, which is just what you need to catch once in a blue moon moments like your mate wiping out while showing off on his skis.
What’s it to be? Live view shooting or through the viewfinder? With Advanced Quick AF Live View, high-resolution image data from the sensor can be displayed in the viewfinder as well as on the large tiltable LCD. You choose which you want to monitor while shooting. Switching is automatic for ease of use and you can activate Quick AF Live View in the viewfinder simply by putting your eye to the eyepiece.
Swooping birds, Moto GP bikes, hundred metre hurdlers. If you want to capture them, you’ll need a camera with high speed continuous shooting that can take multiple frames per second. This camera shoots up to 7 frames per second so everything stays clear and blur free.
Maybe you want to get closer to the action? Tele-Zoom Continuous Advance Priority AE zooms in with around 1.4x magnification to keep your subject in precise focus in every frame – ideal for capturing fast sports and fleeting facial expressions.
Top notch performance in a lightweight camera? Absolutely. A large, high resolution Exmor APS HD CMOS sensor with 16.1 megapixels works alongside a sophisticated BIONZ processor to capture images with intense colour, rich tonal gradation and subtle background defocusing effects. Even better, at around 16 million pixels, you can make impressive large prints up to A3 size - great if you want some framed shots on the wall.
Time for some action? Press the MOVIE button to shoot Full 1080 HD video in super smooth 50i or cinematic 25p. High speed full-time auto focus precisely tracks moving subjects and with SteadyShot Inside keeps everything stable and judder-free. Your video looks perfectly stable, even when zooming in for a close-up.
How many times have you shot at dawn or dusk, only to get back home and be royally disappointed with the dark, grainy results? Some of the most dramatic shots come at the beginning and end of the day but you need a pretty decent sensor to capture detail in that twilight zone. This camera includes a super-sensitive, high resolution Exmor APS HD CMOS sensor and high ISO sensitivity of 100-16000 to perfectly preserve fine details, no matter how dark the scene.
Lions stalking antelopes. Killer whales off shore. Eagles atop a distant peak. How many times have you wanted to zoom in and catch the action without moving an inch? With interchangeable lenses, you can capture precisely the shot you want, whether a distant view or a stunning close-up. There’s a full range of lenses to choose from including high zooms, wide angles, macros, primes and telephotos.
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