I like the minimalistic look of this television. There are some connectors hidden away down the side along with some buttons, with the rest on the back - and this TV has its fair share on connectors. Aside from a couple of LEDs, the front is pretty much just the screen surrounded by a narrow border. A neat stand fits onto the bottom and is unobtrusive.
Switching on and configuring for the first time was easy, and also gave first experience of the smooth and responsive HMI. This is pretty important in my opinion, given the amount of options this TV offers.
After a few minutes the TV located all the freeview digital and normal analogue channels (It has both tuners) and was ready to go - if you want to rearrange channels, you can.
First impressions were impressive, with strong colours, a sharp, bright image and no blurring during fast movement. The tuner also supports Freeview HD. The HD picture was impressive, with crisp detail that added real depth to the image.
Connectivity
Connectivity these days is a big plus, and the Bravia comes with more option than you'll ever need: there are 4 HMDI sockets, plus 2 Scart, Composite, Component for video. There's an optical audio out. Two HDMI sockets are located on the side along with Composite connectors and a USB port.
The USB port can be used for a wireless network dongle (Not supplied, which is a shame) or a memory stick. You can browse the memory stick and play films from it - I tried it out with some standard XVID files and pleased with the playback quality. You can also view photographs and play music. The audio quality was impressive through the TV's speakers.
The other connector is an Ethernet port, which allows you to connect your TV to a home network and use it to access "Internet TV" - this is a set of services such as YouTube and Lovefilm.
If you have a media server on the your network, you can also play music, videos and photographs. You can browse your device's directory structure from the main menu and locate files. Again, I found the HMI to be responsive and easy to use.
The only downside here is that the video support is limited to AVCHD format and MP2. You can also use the TV as a giant photoframe. Photographic rendering was very impressive indeed, and the playback of fairly low quality video files taken with a still camera was good as well. My media hub is filled with gigabytes of photographs, and I spent hours browsing through them.
Browsing large directories of photographs and videos turned out to be easy thanks to the responsive user interface. A main menu allows you to cycle through all the different connectivity options and select the one you want from a list - you can travese these lists very quickly without any lag. This proved useful when searching through long lists of filenames.
I have an external media player and tried that out using one of the HDMI ports. The video file was HD and the reproduction on the Bravia was outstanding. You can also connect your PC to the TV using HDMI or a VGA connector.
Conclusion
I'd recommend this just for its picture quality and the usable interface. The connectivity available is just the icing on the cake - I was especially impressed with the Network connectivity & ability to play video files from USB. I only wish that it would play more video formats through the network service.
Highly recommended.