Sony Alpha SLTA55V.CEH Digital SLR Camera (Body Only)

With Translucent Mirror Technology you get high-speed continuous Auto Focus that keeps your subject in precise focus in every frame. View larger

Manufacturer's description
A DSLR camera by Sony already gives you incredible imaging quality and super-fast shooting responses. But the α55 (pronounced Alpha) takes a quantum leap forward in terms of speed and precision. From families through to first time DSLR users, this revolutionary ultra-compact interchangeable-lens digital camera is reshaping the imaging landscape of the future. Translucent Mirror Technology, exclusive to Sony, allows you to capture stunning pictures using high-speed, high-precision, phase-detection AF for both still photo and Full HD movie shooting.

10 fps (frames per second) high-speed continuous shooting
The α55 features a game-changing feature called Translucent Mirror Technology which offers the lightning-quick speed and precision you need to 'focus between the moments'; whether you're shooting high-resolution still photos or Full HD movies. With Translucent Mirror Technology you get Continuous Priority AE shooting at up to 10fps plus high-speed continuous AF that keeps your subject in precise focus in every frame - so you can capture sporting action and fleeting facial expressions like never before.

Quick AF Full HD movie shooting
Some of the best photographs and movies are taken on the spur of the moment. The α55's AVCHD 1080i video shooting with its smooth, precise phase detection AF tracking means that even if you just happen to be in the right place at the right time those sudden spur of the moment shots will be captured in crystal clear quality. This spontaneity can have its drawbacks however; low light conditions or moving subjects, can ruin photos. The Exmor APS HD CMOS sensors used in the α55 offer outstanding sensitivity for low-light shooting, and their large surface area enables them to capture background defocusing effects that add a sense of depth and drama to virtually any action shots. The sensors' large size also contributes to superior light sensitivity, assuring high image quality even when shooting in low light.

Advanced Quick AF Live as you map you map your photographic journey
The α55 has Advanced Quick AF Live View which now offers an even higher level of performance and shooting ease. High-resolution, low-noise image data, direct from the 16.2 megapixel Exmor™ APS HD CMOS, can be displayed in the viewfinder as well as on the LCD monitor. Switching is automatic - to activate Quick AF Live view in your finder, just put your eye to the eyepiece. Quick AF combined with the α55's inbuilt GPS tracking feature allows you to precisely track your photographic journey so that any photos and panoramic views can be logged and never lost.

The α55 also allows you to capture and experience Full 1080i HD movies with continuous auto focus. View larger

Versatile shooting information display
The all-electronic design enables a wide range of shooting information to be displayed in the 3 way tilting LCD screen. The α55's 3.0" LCD screen with its Tru Black technology for high resolution display means that all the technical information you would ever need to take great photos is at your very fingertips. The all-electronic design enables a wide range of shooting information to be displayed in the finder, as well as on the LCD monitor. Pressing the Display button on the back of the camera lets you cycle through 3 types of display in the finder and 4 types on the LCD monitor, including an exclusive graphic display and a Digital Level Gauge for precise camera alignment.

A wide, pro-class view of every scene
The new all-electronic Tru-Finder, developed by Sony, incorporates a high-resolution LCD (Xtra Fine) with an effective resolution of 1.152 million dots for exceptionally crisp, detailed imaging. The optical design reduces internal reflection to assure high contrast, and a 60 fps screen refresh rate enables stress-free framing, with none of the annoying jitter often seen in other electronic viewfinders. What's more, intelligent brightness control ensures a realistic, true-to-life view by automatically adjusting luminance and saturation in response to lighting conditions.

Interchangeable lens flexibility for unrivalled freedom
Enjoy all the flexibility of a traditional SLR and the technological advances of the DSLR. The α55 is compatible with the full range of system A-mount lenses - including fisheye, super wide-angle, telephoto, macro, and other fixed focal length and zoom lenses. Whether you're shooting stills or moving images you'll get the benefits of high-speed, high-precision, phase-detection AF with virtually all of them. Exercise your cinematic creativity without worrying about difficult focusing problems.