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Do Something Different: Proven Marketing Techniques to Transform Your Business (Virgin business guides)
Do Something Different: Proven Marketing Techniques to Transform Your Business (Virgin business guides)
Sir Richard Branson , Jurgen Wolff
Average Customer Review: 4.7 out of 5 stars  See all reviews (7)
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This volume, built around 100 case studies, contains advice on how to take charge of your situation and create your own alternaitves. It offers examples of entrepreneurs who took a sideways look at the market and their competitors, and decided to branch out and do something a little bit surprising.... Read More

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