"A practical guide to using the main types of social presence, i.e. Social Networking, Social Knowledge, Social Sharing, Social News, Social Streaming, Company blogs and communities."
"Good recommendations on creating campaign buzz - balances concepts with practical tips from Meerman's experience - one of the first books I bought on social media and remains one of the best"
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The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly (New Rules of Marketing & PR: How to Use Social Media, Blogs,)