This guide provides clear information on low cost digital marketing strategies using social media. Suitable for all types of small businesses, authors, and employees who want to get more from their online initiatives. Information is provided on each major social media site, as well as details about how to plan an effective social media engagement strategy. If you want to get results fast this is for you.
Whether you are beginning with social media or are an advanced user you will find this guide full of useful and practical information.
Chapters on building loyalty, selling more, how to measure and monitor, the myths of social media, and on supercharging your social media are all included.
An appendix at the back lists 35 useful sites and resources, many of which are free.
The author used digital marketing to help him win a global publishing contract. In this guide he provides details of the tools that helped him achieve success.