As a graduate of the Wharton School of Business, I've been asked to read quite a number of how-to-sell books, from Covey's "7 Habits" to "Getting to Yes" and many in between. Most of these books provide useful concepts, but surround them with so much theory and ivory-tower fluff as to make them barely useable in the real world.
"Soar Despite Your Dodo Sales Manager" is distinctly different. The book reads as though your personal sales coach is sitting at your desk next to you, talking you through concrete steps you can take to become a better sales person. It suggests things like "Write a three-minute description of your product" or "make a list of the top 10 attributes of your ideal employer." These are things you can do *RIGHT NOW* to improve your chances for success. The advice is practical, the ideas are well thought out and battle-tested, and the language is simple and accessible. No book will ever replace good old-fashioned experience, but this one stands more of a chance of actually helping people than any I've seen in the genre.
I should also mention that I've known Lee Salz personally for a quarter of a century now. He is everything the book shows him to be - entrepreneurial, hard working, personable, and extremely knowledgeable about the topic on which he speaks. I can personally vouch for his many successes at selling and building world-class sales organizations in several, disparate industries. This is a man who knows what he's talking about, and has proven himself right time after time after time.
I strongly urge you to give this book a try. I promise you won't be disappointed.