Small Business Websites That Work: Get Online to Grow Your Company: Amazon.co.uk: Sean McManus: Books

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This item: Small Business Websites That Work: Get Online to Grow Your Company by Sean McManus Paperback

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Internet Marketing: How to Get a Website that Works for Your Business by Nigel T. Packer Paperback

In stock.
Dispatched from and sold by Amazon.co.uk.
This item Delivered FREE in the UK with Super Saver Delivery. See details and conditions

This item: Small Business Websites That Work: Get Online to Grow Your Company by Sean McManus Paperback
In stock.
Dispatched from and sold by Amazon.co.uk.
This item Delivered FREE in the UK with Super Saver Delivery. See details and conditions
Internet Marketing: How to Get a Website that Works for Your Business by Nigel T. Packer Paperback
In stock.
Dispatched from and sold by Amazon.co.uk.
This item Delivered FREE in the UK with Super Saver Delivery. See details and conditions

Paperback: 240 pages
Publisher: Prentice Hall; 1 edition (20 Aug 2001)
Language English
ISBN-10: 0273654861
ISBN-13: 978-0273654865
Product Dimensions: 23 x 15.6 x 1.8 cm

Average Customer Review: 5.0 out of 5 stars See all reviews (6 customer reviews)

Amazon Bestsellers Rank: 467,523 in Books (See Top 100 in Books)
- #19 in Books > Business, Finance & Law > Sales & Marketing > Telemarketing
- #70 in Books > Reference > Directories > Internet
- #81 in Books > Reference > Directories > Business & Economics

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Review

"...many small businesses are still hazy about the web and

what makes a good website...this always leads to trouble...Sean McManus'

book is a down-to-earth guide to the ins and outs of an effective small

business website... If you have a client whose knowledge - or rather, lack

of it - is causing problems, then consider buying this for them."

March2002 issue of Create Online magazine

'it is easy to read, well organised and practical. There's a lot of information packed into just over 200 pages, but the book's clear design, the avoidance of technical jargon, and the liberal use of checklists and summaries make it a pleasure to read from start to finish, or to dip into a relevant section.

This book provides a very good introduction to anyone who wants to have a clearer understanding of how to give an online business a better chance of success.'

Clive Hawkins, Internet marketing consultant

"Sean McManus has channelled his efforts into an information-rich text that clearly debunks the myths about what works on the internet. Generously illustrated, McManus's book hand holds readers through the stages of thinking creatively about developing a business website to managing and assessing the work of website designers and effectively promoting the end product. Flavoured with some useful case studies and chapter summaries, this book doesn't pull any punches. Better yet, it is accompanied by a regularly updated website that offers SMEs additional tools for managing their websites."

September 2002 My Business magazine, Australia.

"Straightforward and practical, this book provides clear, insightful advice for anyone left confused or disillusioned by the hype that has surrounded the Internet in recent years"

Startups.co.uk

Review

"...many small businesses are still hazy about the web and what makes a good website...this always leads to trouble...Sean McManus' book is a down-to-earth guide to the ins and outs of an effective small business website... If you have a client whose knowledge - or rather, lack of it - is causing problems, then consider buying this for them." March2002 issue of Create Online magazine 'it is easy to read, well organised and practical. There's a lot of information packed into just over 200 pages, but the book's clear design, the avoidance of technical jargon, and the liberal use of checklists and summaries make it a pleasure to read from start to finish, or to dip into a relevant section. This book provides a very good introduction to anyone who wants to have a clearer understanding of how to give an online business a better chance of success.' Clive Hawkins, Internet marketing consultant "Sean McManus has channelled his efforts into an information-rich text that clearly debunks the myths about what works on the internet. Generously illustrated, McManus's book hand holds readers through the stages of thinking creatively about developing a business website to managing and assessing the work of website designers and effectively promoting the end product. Flavoured with some useful case studies and chapter summaries, this book doesn't pull any punches. Better yet, it is accompanied by a regularly updated website that offers SMEs additional tools for managing their websites." September 2002 My Business magazine, Australia. "Straightforward and practical, this book provides clear, insightful advice for anyone left confused or disillusioned by the hype that has surrounded the Internet in recent years" Startups.co.uk

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Most Helpful Customer Reviews

4 of 4 people found the following review helpful

Weeks worth of headstart for your website 16 Nov 2001

By jacqui.saunders@nextpharma.com

Format:Paperback

Helps you avoid costly dead end streets with designers and consultants, and gets straight to the business of effective access to your product or service. Thank goodness for some down to earth advice from someone who knows what they're talking about. An entertaining book that works!

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2 of 2 people found the following review helpful

Simple, practical, valuable advice for any size business. 15 Oct 2001

By Derek Williams (derek@stephensandco.co.uk)

Well researched and extremely thorough.

This book gives you the essential understanding to create a website that really works. Don't waste time and money with costly trial and error. Just read this book!

"Creating a website-now much easier" 11 Oct 2001

By A Customer

"Brilliant, non jargon business-focused beginners' guide that really gets behind the myths, with very clear advice and full of useful hints, tips and great examples. Wish it had been available during our early web site development"