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Product Description
Product Description
This exciting new book provides the ‘big picture’ on small business and entrepreneurship. Written by two recognised experts, active teachers and researchers at one of the world’s most respected business schools, it explores both the prevalence and importance of small and start-up businesses.
Entrepreneurs and small businesses are highly diverse, so the book looks to apply broad brush strokes to learn from general patterns where possible. It identifies evidence where it is clear, but equally acknowledges where knowledge is limited or certain conclusions are impossible to draw. Perhaps most importantly, it makes clear that small businesses are not just scaled-down big businesses: they behave, respond, and are organised differently to large organisations.
For Students: Financial Times video interviews with entrepreneurs and small business owners, weblinks to organisations cited in the book, flashcard glossary to help with revision.
For Instructors:instructor manual, PowerPoint slides.
From the Back Cover
"An excellent textbook. David Storey and Francis Greene combine academic authority with a practical awareness of the realities facing small businesses around the world, to create a truly global view of the subject."
Professor Monder Ram, OBE
Director, Centre for Research in Ethnic Minority Entrepreneurship (CREME)
De Montfort University, UK
"Storey and Greene combine solid research – where their credibility is second to none – with wit and practical wisdom. This makes for a highly engaging learning experience, which is further enhanced by the website material."
Per Davidsson
Assistant Dean (Research) & Professor in Entrepreneurship
Queensland University of Technology, Australia
In this expert, engaging and entertaining new text, David Storey and Francis Greene give you the big picture on small business and entrepreneurship.
Adopting a global perspective and identifying the key and contemporary issues in many different contexts, the book provides a detailed and accessible analysis of theory, evidence and reality. The authors draw on a wide range of perspectives and sources to explore the economic contribution of small and start-up businesses on an international scale.
Key features to help you make the most of your study include:
- Short case illustrations to learn lessons from business success – and failure
- Full length cases bringing together a range themes to give you an integrative view of small business and entrepreneurship in action
- Classic articles to help you to engage with leading academic research
- Extensive analysis of key issues – from start-up to growth and/or closure – including innovation, finance and public policy for small business
And go online to www.pearsoned.co.uk/storeygreene to find exclusive video interviews, and other resources to help you succeed in your course.
About the authors
David J. Storey is Professor at the Centre for Small and Medium Sized Enterprises at Warwick Business School, UK. He was awarded an OBE for services to business in 2010.
Francis J. Greene is Associate Professor of Enterprise in the Centre for Small & Medium-Sized Enterprises at Warwick Business School, UK.
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