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Six-Figure Musician - How to Sell More Music, Get More People to Your Shows, and Make More Money in the Music Business (Music Marketing [Dot] Com Pres [Hardcover]

David Hooper
4.7 out of 5 stars  See all reviews (3 customer reviews)
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Book Description

2 July 2013
An Open Letter to Any Musician Who Wants to
Make $100,000 (or More) in the Music Business

You're in a career where it's considered "normal" to be broke. If you were doing anything else for a living, you'd have given up by now.

And I'm sure there are people in your life who wish you'd do just that... They want you to settle down, get a "real" job, and make music a hobby.

Screw 'em. The truth is, if you know what to do, you can make a lot of money as a musician.

This book shows you what to do. You'll learn exactly how to make money with your music -- in the club, on the Internet, and on the road.

Here's a taste of what's waiting for you...

- How to get record labels to approach you (instead of you chasing them)
- Nobody at your shows? I'll show you several ways to fix that...
- "The Drip Method" -- The most profitable way to release music.
- A 100-year-old marketing trick developed by a woman thought to be "too fat and ugly" for a career in music -- today it works better than ever!
- The greatest threat to your music business success (it's not piracy) and how to neutralize it.
- A songwriting secret from successful drag queens and pissed off karaoke singers so potent, it almost guarantees a great song!
- How a $10 "kitchen appliance" will make you a better songwriter
- 4 proven "cures" for music business burnout and overwhelm
- What it takes for a musician to make $150,000/year (with only 500 fans)
- Rules for social media. Ignore these at your own risk.
- "Superfan" Secrets - How to develop fans who buy everything you sell.
- How to sell lots of music... without being obnoxious or turning people off
- Are you a musician over 40? Why age doesn't matter anymore...
- Proven, word-for-word "scripts" and emails that get people to buy your music
- 8 ways to make money giving your music away for free
- A small change in the way you release new music that is so powerful, you will double the money you make.

And that's just for starters. There's a lot of money to be made in the music business and this book will make sure you don't miss out.

Now is your chance. If you want a successful career as a musician, this book will help you.

Product details

  • Hardcover: 272 pages
  • Publisher: (2 July 2013)
  • Language: English
  • ISBN-10: 1608423344
  • ISBN-13: 978-1608423347
  • Product Dimensions: 1.9 x 15 x 22.5 cm
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (3 customer reviews)
  • Amazon Bestsellers Rank: 2,537,760 in Books (See Top 100 in Books)

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Customer Reviews

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4.7 out of 5 stars
4.7 out of 5 stars
Most Helpful Customer Reviews
Format:Kindle Edition
i'm not a great reader, actually I really hate reading books, but this I actually got through to the end of this one for the first time in about 5 years!
I found the book a bit slow at first, it seemed like the author was babbling on a bit, however this book is absolutely brilliant for anyone who wants to get more ideas and tips on how to create their fan base and make more money as an indie artist. I've taken on board a lot of ideas and can't wait to implement them into my career.

A great read, thank you!
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Format:Kindle Edition|Verified Purchase
The first thing I did when I'd finished reading this book was to re-read it and draw up an action plan based on the practical ideas in this guide. It's written in an easy-to-follow way and is full of great ideas to get your career on track. It's also really upto date. The music industry has changed a lot and this book helps explain how to adapt accordingly.
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5.0 out of 5 stars Two words for you... 14 Feb 2013
Format:Kindle Edition|Verified Purchase
Get it.

This stuff actually got me on radio and TV (plus some print exposure). Here is the best part: I just implemented a couple of the things David Hooper talks about!

Seriously, this s***t works!

Get this book if:

- you want your music to get respect and recognition
- you want to make more money with music than you do in your day job.
- you want to get record deal ( yeah, he talks about that too )
- you have seen people you're BETTER than go further with their music )
- you are looking for more exposure

This book is written in a simple, matter of fact way. No B.S. just plain facts ( and a few wake up calls too...). Even if you're already doing well this will probably take you even further.

If you're still reading this you're loosing precious time - get the book and start enjoying greater success with your music!
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Most Helpful Customer Reviews on (beta) 4.8 out of 5 stars  78 reviews
5 of 5 people found the following review helpful
5.0 out of 5 stars Yes! Yes! Yes! 8 Jun 2013
By Abigail - Published on
Format:Paperback|Verified Purchase
This book has been the singularly most helpful piece of literature on the business of music that I have ever read (and believe me, I have read A LOT.

If you're anything like me (an innate researcher who, when determined to do something, reads every book on the subject) you've probably become a little jaded by the massive amount of un-helpful information targeted to musicians. I can't tell you how many books I have thrown across the room in disgust when it became clear that a) the author had no idea what they were talking about and were stuck in a business model that died pretty much 20 years ago or b) the book was really more like a guide to make some money from your music hobby rather than how to create a passion driven career.

Thankfully, this book is up to date in it's understanding of how the industry works, and offers many timeless tips that will continue to be effective no matter what the next trend is.

It is also a guide on how to have a serious career in music that supports your goals. None of this namby pamby day job crap.

Everything that you need to know to get started is in this book: from how to manage your time and set achievable goals, to scripts to use on stage to promote yourself (as well as going into the psychology of why what works, works.) By the end of the book you'll have a better understanding of where your money will need to come from, how to make it, and how to re-invest it in yourself to make more.

More than that, though, most of the marketing ideas are creative, fun, and are focused on creating and maintaining quality relationships rather than blasting the unwitting public and your unsuspecting facebook followers with constant updates and show flyers.

If you are serious about making a career for yourself in the music business, then this book is an absolute necessity.
8 of 10 people found the following review helpful
5.0 out of 5 stars a different perspective 12 Feb 2013
By Heather A. Yost - Published on
Format:Kindle Edition|Verified Purchase
I do merch for musicians so I see what works and what doesn't when it comes to selling music and t-shirts. If you are in a band that plays live shows and you are looking to sell more merch at gigs, you will love this book. It is full of great ideas about how to package things, set pricing and get people in and out quickly so you make the most money.

If the only direction you are giving the person who sells your merch is "stand at this table and sell stuff" or you think that is all there is to it, you should buy this book! It is the training manual you are looking for.

By the way, there is more to this book than just selling merch but since that is what I do, I am focusing my review on that aspect of the book. The book also talks about getting more people to your shows, how to get record labels interested in you and a lot more.

I think the scripts to say between songs are helpful, especially to musicians who hate to sell from the stage. They will get you going in the right direction. I also like his ideas on how to create new products you can sell and also his thoughts on limited edition products.

Overall, it's an inspiring book that will help you make more money with your music. Get it.
3 of 3 people found the following review helpful
5.0 out of 5 stars Substitute musician in the title and it could apply to any artist 14 Jun 2013
By ETO Trader - Published on
Format:Kindle Edition|Verified Purchase
This book is filled with practical ideas to help an artist engage with their fans. Whilst it is primarily written for musicians, as I read it I kept substituting the word musician for writer, painter, sculptor, comedian, visual artist and nearly all the ideas still worked.

There is a little bit of content on the discipline of being an artist - writing regularly, work life balance etc. And another section on finding your niche, but the focus of the book is marketing and fan engagement.

One reviewer says there is nothing really new in this book. Sure if you have been around for awhile many of the ideas may already be familiar to you. That may be the case, but everyday, based on the sample of bands I follow, I now see examples where they have missed the opportunity to better engage with me.

All throughout the book, the author discusses the finer details of engagement. For example, don't email your Michigan fans about your up-coming LA tour. So straightaway you get the tip that we need to collect more information from fans than just their email addresses - otherwise how to we know who lives in Michigan or LA. Plus we don't want to be spamming fans with information that isn't relevant to them.

The author provides good insight into the impact of digital piracy on your material and how you can leverage positively from it. There are great ideas for creating crowd engagement at gigs as well as scripts for promoting merchandise between sets.

The book doesn't read as a treatise on how to rip money off your fans at every juncture. It is written for an artist who is committed to their craft and wants to bring their fans along with them for the journey of their career. You need fans to support your career, this book helps you better engage with them and create value for them. In return fans support you financially (sales, merchandise) and by marketing you (spreading the word).

If you were starting a band and were serious this is the book to read.

I follow a number of new bands and solo artists and other than the odd Tweet or a Facebook update they are missing out on so many other ways they could engage with me as a fan and hence create a stronger following.

I highly recommend this book.
2 of 2 people found the following review helpful
5.0 out of 5 stars Great book, a must read for any gigging musician 10 Feb 2013
By Jeff W - Published on
Format:Kindle Edition|Verified Purchase
This is a great book full of all kinds of encouraging, inspiring, and informative words. I would recommend any gigging musician, or musician that wants to be out gigging/making money off of their music pick this up. Don't wait. Do it now!
2 of 2 people found the following review helpful
4.0 out of 5 stars Six-Figure Musician 5 Feb 2013
By alcubes2000 - Published on
This book was well written and very informative. It's a must have for Indie musicians, especially those whom are new in the music industry. Hooper shares and explaines the importance of taking care your fans as well as different tactics or strategies to gain more. Thank You for all the fine details and the time spent in your informative book. Although I could have use a few more tactics, overall good job.
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