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Simplicity is the Key [Paperback]

Trevor Gay
4.3 out of 5 stars  See all reviews (9 customer reviews)

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Product details

  • Paperback
  • Publisher: Kingsham Press Ltd (Dec 2004)
  • Language English
  • ISBN-10: 190423531X
  • ISBN-13: 978-1904235316
  • Product Dimensions: 24.2 x 17 x 0.6 cm
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (9 customer reviews)
  • Amazon Bestsellers Rank: 2,586,967 in Books (See Top 100 in Books)

Product Description

Book Description

This book has been in my head for 20 years.

I read In Search of Excellence on a train journey to a conference in 1983 and on the return journey I decided I wanted to write a book. The simplicity of Tom Peters and Robert Waterman in that classic book certainly made an impact on me. After working for14 years in the NHS I had finally discovered authors who made some sense to me. They put things over in an interesting way that was underpinned by common sense and used straightforward language rather than the language I had been learning in my 14 years at work. That language confused me, left me cold and generally made it very difficult to describe what I actually did as a manager in the National Health Service (NHS).

I always loved writing and took great care to keep things simple. Written words are powerful tools and the more I wrote the more responses I got, sometimes challenging my views sometimes agreeing with me. I enjoyed the banter and made a decision to try and get articles published. Needless to say to achieve publication in the "old days" only five years ago! the path was littered with obstacles and challenges. Comments like "lack of depth and argument" or "sounds like a management gurus pep talk" came back from editors. I tried hard to ignore those comments and searched for a market for my thoughts. Almost by accident, I approached Management Web Site editors asking whether they would like some articles that were not necessarily academic but reflections of my experience of operational and strategic management and policy development in health care. It was pleasing that some Web Site editors were willing to give this school of thinking a chance and I wrote for them. Responses to!
the article spurred me to write more articles and then suddenly one day it dawned on me. I simply thought, why not put these together and write the book you have promised yourself for 20 years?

I hope you enjoy it.

From the Author

Simplicity is the Key is a short book for busy people.

The book is my reflections after 35 years management experience in the National Health Service in the United Kingdom - the third largest employer in the world. The book is about leadership; change; and generally how things get done informed largely by my experience in this massive organisation.

I am convinced we make things that are simple unnecessarily complicated. I sometimes wonder if complexity is merely the sum of simple parts. This book does not contain new management theory. It simply suggests that there has to be an easier way.

My experience tells me that there is much to do to lighten the sometimes stuffy and sterile world of management by releasing the power that all staff and managers have within them.

I believe keeping things simple helps make work a better place to be - my book is intended to assist that. The book is anecdotal, subjective and not academic. It is about what I feel based on experiences.

Simplicity is the Key is intended as a book you can read on that long train journey to that complex conference you have to attend.

I hope you enjoy reading the book please let me know

Trevor Gay
trevor_930@hotmail.com


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Customer Reviews

9 Reviews
5 star:
 (6)
4 star:
 (2)
3 star:    (0)
2 star:    (0)
1 star:
 (1)
 
 
 
 
 
Average Customer Review
4.3 out of 5 stars (9 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

1 of 1 people found the following review helpful:
1.0 out of 5 stars One Star, 2 Feb 2008
This review is from: Simplicity is the Key (Paperback)
Please be advised that I follow almost all simplicity and minimalism writings - and this booklet clearly does not measure up for me. The booklet is really a collection of mid to low level "management" stories of the UK's National Health Service as an under performing organization. The author claims that at 18 he started "35 years in management". And he has claimed to have been a "senior manager" at 22 - and yet the disdain for NHS management is what resonates. The simplicity movement peaked about 10 years ago. Now business is embracing diversity, complexity, and world-wide design that appeals in free market economies - unlike the government controlled NHS.

The price is too high for a paperback - many best sellers in hardback are lower priced - I sent my copy back - thanks for the refund Amazon.com! Given the complexity of the new world order - simplicity booklets too often just aid too simple thinking - complexity rules well into the new century. The main thing is to stay engaged and energized for opportunity and to not look for the easy solutions. Though the author missed the mark here for me - I look forward to his future endeavors.
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1 of 3 people found the following review helpful:
4.0 out of 5 stars Simplicity is "Nothing" but common sense, 26 July 2005
By 
This review is from: Simplicity is the Key (Paperback)
I mean "nothing but common sense" as high praise, since such is often rare. Some of my favorite points:

From Chapter Two: Leadership & Management - chalk and cheese. "Small things are important - leadership is not only about the big picture." He sums it up nicely with this quote from Warren Bennis, "Managers do things right...leaders do the right things."

In Chapter Five, Trevor reviews the Ten great myths of patient and public involvement. While coming from the healthcare perspective, these apply to any type of business. Myth #4: "Patients talk about wants: we know what they need." This applies to customers as well. Sometimes what they want, need...and will pay for...are three different things. Key is talking with patients and customers truthfully, no (as we say here in the U.S.) marketing hoo-ha.

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1 of 3 people found the following review helpful:
5.0 out of 5 stars A book for your train journey, 23 Jun 2005
By A Customer
This review is from: Simplicity is the Key (Paperback)
This book is very inspiring and as Trevor Gay suggests, it can be read on a train journey. Having read the book returning from a conference last week, it left me inspired and keen to make colleagues aware of what I had learnt - that simplicity is truly the key! Trevor Gay rings home a lot of truths and I would recommend this book as essential reading.
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