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Service Management: Operations, Strategy, and Information Technology: With Student CD-Rom Mandatory Package (McGraw-Hill International Editions: Management & Organization Series)
Fitzsimmons (Author) Average Customer Review:   (1)
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Book Description
The text has extensive coverage on global operations, and the need for continuous improvement in quality and productivity in the service industry. Service Management also does an excellent job of demonstrating how crucial functional areas of an organization such as marketing, strategic issues,... Read More |
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