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Serious Play: How the World's Best Companies Simulate to Innovate
Michael D Schrage (Author) Average Customer Review:   (2)
In stock but may require up to 2 additional days to deliver This item Delivered FREE in the UK with Super Saver Delivery. £20.99
Amazon.co.uk Review
Forget the old saying, all work and no play. World-class companies today need play--serious play--if they want to make truly innovative products, argues Michael Schrage, an MIT Media Lab fellow and Fortune magazine columnist. In Serious Play he writes, "When talented innovators innovate, you don'... Read More |
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