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Product Description
Product Description
The power of persuasion can be yours! Now one of the nation's leading experts on persuasion shares with you his proven success secrets that get other people to see things your way; without threats, without bribes, and without manipulation.
--This text refers to an out of print or unavailable edition of this title.
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We spend the first few moments of our life hanging stark naked in a room full of strangers with a doctor in a mask and cloth bootees paddling our backside. Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
We spend the first few moments of our life hanging stark naked in a room full of strangers with a doctor in a mask and cloth bootees paddling our backside. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews
Most Helpful Customer Reviews
Format:Paperback
Some of the topics in this book are just common-sense, some have been widely covered elsewhere and at much greater length (e.g. Cialdini's books on Influence), but all in all this is a lovely selection of the principles of persuasion and some case stories are very entertaining to read.
This book is information-rich, but there is still more you may want to learn to enhance your persuasive skills, such as Neuro-Linguistic Programming and Hypnotic Language Patterns.
This book is information-rich, but there is still more you may want to learn to enhance your persuasive skills, such as Neuro-Linguistic Programming and Hypnotic Language Patterns.
2 of 8 people found the following review helpful
Format:Paperback
Roger Dawson has a great writing style. He presents lots of information, broken into very easy to grasp chapters, filled with major point highlights and review questions. A must read for those who wish to better their persuasive powers and selling skills.
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
14 reviews
8 of 8 people found the following review helpful
One of the best business books I've read
10 July 2002
Format:Paperback
Wow! I'm impressed! This is one of the best-researched, most thorough books on persuasion that I've had the pleasure of reading. Best of all - it's not just theory. The author, Roger Dawson adds tons of practical examples and applications for each technique. That means you can use this stuff immediately. By far one the best business books I've read in some time.
5 of 5 people found the following review helpful
Excellent, easy to read practical guide
13 Nov 1995
Format:Paperback
Roger Dawson has a great writing style. He presents lots of information, broken into very easy to grasp chapters, filledwith major point highlights and review questions. A must read for those who wish to better their persuasive powers and selling skills.
4 of 4 people found the following review helpful
Secrets of Power Persuasion: Everything You'll Ever Need to
9 July 2002
Format:Paperback
Great book. Extremely insightful. This book brings together lessons from many other disciplines and supplies new perspectives that are easy to apply. The book is easy to read and a diversified literary and historical background allow you to appreciate the subtle points that really demonstrate expertise in persuasion.
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