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The Second Bounce Of The Ball: Turning Risk into Opportunity

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The Second Bounce Of The Ball: Turning Risk into Opportunity (Hardcover)

by Ronald Cohen (Author)

4.8 out of 5 stars See all reviews (12 customer reviews)

RRP:	�20.00
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Product details

Hardcover: 304 pages
Publisher: Weidenfeld & Nicolson General (8 Nov 2007)
Language English
ISBN-10: 0297851470
ISBN-13: 978-0297851479
Product Dimensions: 23.4 x 15.6 x 3.2 cm

Average Customer Review: 4.8 out of 5 stars See all reviews (12 customer reviews)

Amazon.co.uk Sales Rank: 72,670 in Books (See Bestsellers in Books)
Popular in these categories:
#50 in Books > Business, Finance & Law > Professional Finance > Budgeting
#51 in Books > Business, Finance & Law > Management > Budgeting & Finance

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Product Description

Review
'One of the best books written on entrepreneurship in recent years. It will reward any reader, from start-up owner to City banker.' --Jonathan Guthrie, Financial Times

Review
'one of the best books written on entrepreneurship in recent years' (FINANCIAL TIMES )

'The book sets out the principles of successful entrepreneurial behaviour... a detailed cookbook, making Cohen the Delia Smith of the entrepreneurial world.' (Mario Pisani NEW STATESMAN )

'a most valuable and instructive bible about how to move your enterprise forward and maneuver past early limitations and obstacles' (FORBES )

"a tour-de-force covering both the economic history of entrepreneurship and private equity...and real, experience-based stories about successes and failures that are designed to make the reader assess their own entrepreneurial potential' (THE BUSINESS ECONOMIST )

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	98% buy the item featured on this page: The Second Bounce Of The Ball: Turning Risk into Opportunity 4.8 out of 5 stars (12) �14.00
	2% buy Yes! 50 Secrets from the Science of Persuasion 4.3 out of 5 stars (26) �4.49

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Customer Reviews

12 Reviews

5 star:		(10)
4 star:		(2)
3 star:		(0)
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Average Customer Review

4.8 out of 5 stars (12 customer reviews)

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Most Helpful Customer Reviews

10 of 10 people found the following review helpful:

5.0 out of 5 stars A must read about entrepreneurship., 26 Nov 2007

By	Practitioner (New York) - See all my reviews

In his book, The Second Bounce Of The Ball, Sir Ronald Cohen eloquently reveals his fundamental rules of entrepreneurial strategy. Rather than writing another textbook that focuses on the technical details of starting a business, Cohen focuses on the core issues any leader must consider when facing such challenge. More than anything, the book reads as if you are having a one-on-one honest discussion with Cohen, in which he is answering the sort of dilemmas that every entrepreneur encounters. For those of us who are not fortunate enough to have direct access to someone with such vast expertise in this field, the book is an invaluable resource. As an aspiring entrepreneur, I found it to be very relevant and effective, therefore I highly recommend it.

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4 of 4 people found the following review helpful:

5.0 out of 5 stars Inspiring and insightful , 8 Mar 2008

By	P. Doherty (London) - See all my reviews (REAL NAME)

This book stands out as an inspiring and insightful summary of a business career conducted at the highest level. The realism around rejection rates of business plans and the time needed to grow a credible PE business are worth noting. The variety of industries into which Sir Ronald has successfully committed capital is a testament to his hard work, keen intellect and open mind. I recommend the book unreservedly to both those with capital to invest and those who are in need of financing.

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4 of 4 people found the following review helpful:

5.0 out of 5 stars Excellent read - Real insight into a great business mind , 30 Nov 2007

By	Aspiring Entrepreneur "YoungLondoner" (London, England) - See all my reviews

This is an excellent book. It's not a handbook on how to become an entrepreneur, rather the author discusses the attributes one requires to be a successful entrepreneur. Anyone who has ever thought about going into business should definately read this. If you read the book, then question your own inclination to go into business, you'll definately find some very interesting answers. This book will force you think carefully, and analytically about your potential business opportunities - and just how to exploit them.

The book is like having a conversation with Cohen, that in itself is worth moret than the cost of the book. Well worth the time,and money.

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Most Recent Customer Reviews

5.0 out of 5 stars I wish I had read Sir Ronald's book when I was 26!!
My own passionate interest in entrepreneurship and leadership has led me
over the years to read dozens of books on the subjects and this book is
the best I have read... Read more

Published 1 month ago by Will McKee

5.0 out of 5 stars Best business book I have read, bar none!
If you are ambitious about being successful in business, read this book. Yes it is a routemap for entrepreneurs, but the qualities and advice are relevant to anyone wanting to... Read more

Published 3 months ago by SII WOM

4.0 out of 5 stars Insight from a legend
Sir Cohen is a legend, he is smart and highly driven - track record is amazing. There is a lot here which would give anyone starting out in enterprise a massive kick start... Read more

Published 6 months ago by Mr. A. King

5.0 out of 5 stars Excellent
This book is excellent. I read it cover-to-cover in just a few days. I even found myself walking home from the train station whilst reading as I couldn't put it down once I'd... Read more

Published 14 months ago by M. Ambrose

5.0 out of 5 stars An extraordinary combination of theory & experience gave rise to a fantastic book
Excellent book, a must-read; most importantly, a very different one compared to many others on the subject. Read more

Published 15 months ago by Jan Sramek

5.0 out of 5 stars Highly recommended
If you are or want to be an entrepreneur, or are simply interested in understanding private equity and venture capital, I highly recommend this interesting and flowing read. Read more

Published 17 months ago by Edward Gera

4.0 out of 5 stars Sweating the assets
I try to understand financial topics such as Private equity and venture capitalists. The blurb on the book claims that Ronald Cohen founded the Private equity industry in Europe... Read more

Published 17 months ago by Peter Wade

5.0 out of 5 stars Compulsory reading for all private equity directors
I read this book from cover to cover over two days and it really is excellent. It provides good guidance for the entrepreneur in an easy going readable style. Read more

Published 18 months ago by Vince O'Brien, Director Montag...

5.0 out of 5 stars Essential Reading for Buiness School Students and Seasoned Professionals
Ronald Cohen succinctly sets forth the principles and tactics of becoming a successful entrepreneur. Read more

Published 18 months ago by Risk / Return

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