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The Second Bounce Of The Ball: Turning Risk into Opportunity [Hardcover]

Ronald Cohen
4.7 out of 5 stars  See all reviews (16 customer reviews)

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Product details

  • Hardcover: 304 pages
  • Publisher: Weidenfeld & Nicolson (8 Nov 2007)
  • Language English
  • ISBN-10: 0297851470
  • ISBN-13: 978-0297851479
  • Product Dimensions: 23.4 x 15.6 x 3.2 cm
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (16 customer reviews)
  • Amazon Bestsellers Rank: 223,701 in Books (See Top 100 in Books)

More About the Author

Ronald Cohen
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Product Description

Review

'one of the best books written on entrepreneurship in recent years' (FINANCIAL TIMES )

'The book sets out the principles of successful entrepreneurial behaviour... a detailed cookbook, making Cohen the Delia Smith of the entrepreneurial world.' (Mario Pisani NEW STATESMAN )

'a most valuable and instructive bible about how to move your enterprise forward and maneuver past early limitations and obstacles' (FORBES )

"a tour-de-force covering both the economic history of entrepreneurship and private equity...and real, experience-based stories about successes and failures that are designed to make the reader assess their own entrepreneurial potential' (THE BUSINESS ECONOMIST )

Mario Pisani, NEW STATESMAN

'The book sets out the principles of successful entrepreneurial behaviour... a detailed cookbook, making Cohen the Delia Smith of the entrepreneurial world.'

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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews

16 Reviews
5 star:
 (12)
4 star:
 (3)
3 star:
 (1)
2 star:    (0)
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Average Customer Review
4.7 out of 5 stars (16 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

11 of 11 people found the following review helpful:
5.0 out of 5 stars A must read about entrepreneurship., 26 Nov 2007
This review is from: The Second Bounce Of The Ball: Turning Risk into Opportunity (Hardcover)
In his book, The Second Bounce Of The Ball, Sir Ronald Cohen eloquently reveals his fundamental rules of entrepreneurial strategy. Rather than writing another textbook that focuses on the technical details of starting a business, Cohen focuses on the core issues any leader must consider when facing such challenge. More than anything, the book reads as if you are having a one-on-one honest discussion with Cohen, in which he is answering the sort of dilemmas that every entrepreneur encounters. For those of us who are not fortunate enough to have direct access to someone with such vast expertise in this field, the book is an invaluable resource. As an aspiring entrepreneur, I found it to be very relevant and effective, therefore I highly recommend it.
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5 of 5 people found the following review helpful:
5.0 out of 5 stars Excellent read - Real insight into a great business mind, 30 Nov 2007
This review is from: The Second Bounce Of The Ball: Turning Risk into Opportunity (Hardcover)
This is an excellent book. It's not a handbook on how to become an entrepreneur, rather the author discusses the attributes one requires to be a successful entrepreneur. Anyone who has ever thought about going into business should definately read this. If you read the book, then question your own inclination to go into business, you'll definately find some very interesting answers. This book will force you think carefully, and analytically about your potential business opportunities - and just how to exploit them.

The book is like having a conversation with Cohen, that in itself is worth moret than the cost of the book. Well worth the time,and money.
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4 of 4 people found the following review helpful:
5.0 out of 5 stars Inspiring and insightful, 8 Mar 2008
By 
P. Doherty (London) - See all my reviews
(REAL NAME)   
This review is from: The Second Bounce Of The Ball: Turning Risk into Opportunity (Hardcover)
This book stands out as an inspiring and insightful summary of a business career conducted at the highest level. The realism around rejection rates of business plans and the time needed to grow a credible PE business are worth noting. The variety of industries into which Sir Ronald has successfully committed capital is a testament to his hard work, keen intellect and open mind. I recommend the book unreservedly to both those with capital to invest and those who are in need of financing.
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