- Paperback: 312 pages
- Publisher: New Riders; 2 edition (29 Aug 2007)
- Language English
- ISBN-10: 0321503244
- ISBN-13: 978-0321503244
- Product Dimensions: 22.7 x 18 x 1.7 cm
- Average Customer Review: 3.9 out of 5 stars See all reviews (7 customer reviews)
- Amazon Bestsellers Rank: 238,771 in Books (See Top 100 in Books)
Search Engine Visibility, Second Edition (2nd Edition)
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More About the Author
Product Description
Product Description
Search Engine Visibility is about designing, writing, and creating a web site primarily for a site's visitors, and helping them find what they are searching for via the major search engines, directories, and industry-related sites. This book teaches developers, designers, programmers, and online marketers what pitfalls to avoid from the beginning so they can provide their clients with more effective site designs. It includes up-to-date information on new developments such as blogs, video and podcasts, web applications and more.
From the Back Cover
Search Engine Visibility is about designing, writing, and creating a web site primarily for a site's visitors, and helping them find what they are searching for via the major search engines, directories, and industry-related sites. This book teaches developers, designers, programmers, and online marketers what pitfalls to avoid from the beginning so they can provide their clients with more effective site designs. It includes up-to-date information on new developments such as blogs, video and podcasts, web applications and more.
Inside This Book
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Customer Reviews
Most Helpful Customer Reviews
18 of 18 people found the following review helpful
Format:Paperback
Shari Thurow will show you in this book that it is possible to design websites that looks nice, have great graphics and even use JavScript and such and still stay "search engine friendly". To achieve great rankings in search engines websites don't have to be text only or HTML 1.0 and you don't have to engage in questionable methods to get good results either. Just follow the simple rules set in this great book.
Personally, I would say that this books is both for people who never done search engine marketing - or search engine optimisation, before, and for people with more experience in the field. Most other books and reports I've seen focus on "tips & tricks" - this book focus on how to make things right from the beginning.
I highly recommend the book!
14 of 14 people found the following review helpful
Format:Paperback
I saw Shari speak at a seminar last year and she was very knowledgeable in her presentation and afterwards mingling with delegates. Her book is just as great - in fact it's fabulous, the best SEO book I ever ordered. It's modern, up-to-date, and as something of an SEO expert already I know she's telling us the right things. If you buy one SEO book make it this one, great value for money and the methods will work!
3 of 3 people found the following review helpful
Format:Paperback
This book was not much help. Look elsewhere. also it is by now rather old so do not buy.
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Most Recent Customer Reviews
It ticks all the boxes
Shari has written an easy to understand guide for what is often a daunting subject for lay-people like me. Read more
Published on 4 Sep 2009 by T. B. Bailie
seo book
This book is just what the doctor ordered. Clear, concise and easy to follow and apply to your own web sites as you build them.
Published on 5 April 2009 by Tony
Essential reading for web designers
This is a straight forward introduction to solid reliable techniques describing how to optimise the visibility of your websites to search engines. Read more
Published on 12 May 2008 by Mr. J. Hickman
Useless to any competent web developer
It is possible that there just isn't very much to SEO. There is nothing to do with search engines that cannot be gleaned by looking on the internet for an hour or two. Read more
Published on 2 Sep 2004
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