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'An essential guide to scenario thinking for all organizations - and forward looking individuals'. - Prof Ziauddin Sardar, Editor, Futures
Product Description
Scenarios are a widely used approach to aid strategic analysis. An innovative guide to new methods in scenario thinking, this book presents a detailed step-by-step account of the 'intuitive logics' method for developing and using scenarios within organizations. The authors detail a range of methodological innovations and show how to apply the most relevant technique to a particular situation. The approach is based on a mix of both high-level research and top-level consultancy experience. The book focuses on the demonstration and illustration of practical steps in scenario development processes.
Scenario Thinking describes the logical bases of a range of scenario methods and provides detailed 'road maps' on how to implement them – together with practical examples of their application. The authors review the strengths and weaknesses of each method and detail the time and material resources that each method requires, providing a comprehensive overview of the most useful and successful methods at your organization's disposal.
Scenario Thinking describes the logical bases of a range of scenario methods and provides detailed 'road maps' on how to implement them – together with practical examples of their application. The authors review the strengths and weaknesses of each method and detail the time and material resources that each method requires, providing a comprehensive overview of the most useful and successful methods at your organization's disposal.
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4 of 4 people found the following review helpful
Format:Hardcover
I read this book with some skepticism. Many books introduce scenario planning but are little more than advertisements for consultancy. I teach MBAs and was looking for a book that I could use to teach MBAs with. And, this is the book. The powerpoint slides and workbooks that are available on the Palgrave website for the book can be modified and used in teaching very easily. The step-by-step instructions are jusr right. And the whole package is based on cutting-edge research by the authors - what more can you want? Excellent cutting-edge stuff!
3 of 3 people found the following review helpful
Format:Hardcover
I've read many books on Scenarios - including van der Heijden and Ringland's - but this is the first book, ever, where I think I have learnt how to do a scenario intervention without using an external facilitator. All the detail is here - and more. I especially liked the emphasis on giving the deatail of the intuitive logics method and the ways that this can be supplemented - to think of issues of corporate responsibility and with how to anticipate rare high-impact events. Major insights here for me.
2 of 2 people found the following review helpful
Format:Hardcover
Really impressed with this book which is easy to understand and the process is very well structured. Some great tips too. I'd recommend this to anyone interested in learning more about running an innovations workshop.
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