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'...an important addition to business and decision science collections...Highly recommended.' - S.R. Kahn, Choice
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The first years of the new millennium have clearly pointed to the need to prepare for the non-preparable. The dangers of failing to prepare were shown in the aftermath of an insane race on the world's stock markets. ICT and telecom shares hit new highs every week, but a year later they hit historical lows. Could the downturn have been foreseen and prepared for, and thus even capitalized on? We believe so. Much of what happened was not unthinkable: it could have been imagined with the use of scenario planning. In this book, we introduce the thinking behind scenario planning and provide our readers with some concepts, models and tools to take back to their own companies. It is based on almost two decades of experience of scenario planning as a strategic tool, where we as consultants have guided multinationals and medium-sized companies as well as governments and non-governmental organizations in these approaches.
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Speed and variety are also two major themes in the literature focusing on successful behaviour in turbulent business environments. Read the first page
Front Cover | Copyright | Excerpt | Index | Back Cover
Speed and variety are also two major themes in the literature focusing on successful behaviour in turbulent business environments. Read the first page
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Front Cover | Copyright | Excerpt | Index | Back Cover
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Most Helpful Customer Reviews
18 of 18 people found the following review helpful:
4.0 out of 5 stars
Recommended,
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This review is from: Scenario Planning: The Link Between Future and Strategy (Hardcover)
Given the recent rise of uncertainty, writing a book about scenario planning is a brave move. However, Mats Lindgren and Hans Bandhold have done a great job in breaking down the elements of scenario planning and explaining why those elements are there and how they all interlink. They offer a multitude of tools, techniques and models for almost every situation an organisation could face and offer advice on how to use them effectively.Their main idea throughout the book is that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. They re-iterate these points by giving plenty of examples and referring to case studies. The structure of the book is also good. The chapters are split into why it is needed, how it started, the academic view, the practitioner view and the differences between scenario thinking and strategic thinking. There is also an in-depth introduction to the TAIDA model (Tracking, Analysing, Imaging, Deciding and Acting). This book is good for anyone interested in scenario planning, be they new to it or already seasoned in its application, or are just plain interested in its use. There is something in it for everyone. It book reads well, is easy to follow and the regular appearance of case studies provide enough imagination to keep it from being entirely academic. Recommended. Reviewed by Steve Towells on behalf of the Strategic Planning Society. Steve is transaction manager in the legal department of Tokyo-Mitsubishi International plc and a Trustee of the SPS.
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4.5 out of 5 stars (2 customer reviews) 49 of 49 people found the following review helpful:
4.0 out of 5 stars
Practical tools for future strategy,
By Per Espen Stoknes "PEStoknes" - Published on Amazon.com
This review is from: Scenario Planning: The Link Between Future and Strategy (Hardcover)
This is an eminently practical book on scenario and strategy development. The language is simple, straight-forward with many examples, tools and anecdotes. In a verbal style, with lots of figures and bullet point lists, the five chapters in a way resembles lectures. As faculty and lecturer at the Norwegian School of Management I find this book a perfect supplement in the curriculum to the two classics: P. Schwartz' "Art of the long view" and van Heijden "Scenarios". This book occupies a kind of middle-position between Schwartz' very popular and narrative account and van Heijden's more rational-academic discourse, which some practitioners find a hard read. Not like this one. There's not much deep philosophy either, as in J. Ogilvys recent "Creating Better Futures". The chapter on scenario planning in practice (#3) contains loads of simple, informative examples, written much shorter and to the point, than G. Ringland's three books on scenarios with much-detailed cases, repetitions and a weak structure. In short - this book is a toolbox with instructions manual. As the Swedish authors Lindgren and Bandhold themselves say in the book; "Get yourself a toolbox". If you, as a manager or consultant want to learn, update or expand your portfolio of future oriented strategy tools, this one is The Choice. 20 of 22 people found the following review helpful:
5.0 out of 5 stars
Nuts and bolts of scenario planning,
By Jonas Edenvik - Published on Amazon.com
This review is from: Scenario Planning: The Link Between Future and Strategy (Hardcover)
I saw an review in Harvard Business School and I fully agree with them: "...serious but yet it's the friendliest introduction to the nuts and bolts of scenario planning that you are likely to find..." I really recommend this book to everyone who wants to explore, understand and have an impact on the future.
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