"Say It With Presentations" contains presentation techniques from the bestselling author of "Say It With Charts". A top-notch business presentation is equal parts information and entertainment. "Say It With Presentations" helps managers create the perfect mix of information, graphics, pacing, and "off-the-cuff" humor. It includes hands-on information on everything from defining the situation to developing the right mix of visual aids-to interest your audience without overpowering them. Since 1985, Gene Zelazny's bestselling "Say It With Charts" has given presenters the building blocks for dynamic presentations. Now, his graphics-rich "Say It With Presentations" guides the reader step-by-step through the process, utilizing up-to-date business audience research to deliver: dozens of practical tips-from communication masters, including Tom Peters; tested techniques to set the perfect time-right from the start; and tips and tools for using the latest audio/visual technology.
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From the Back Cover
Use these tips and techniques to organize a powerful, effective business presentation-and deliver it with confidence. You've been asked-or more likely told-to give a business presentation. Say It With Presentations will quickly replace your confusion with confidence, and give you the insights and techniques to make your presentation interesting, inspiring, and, most of all, effective. Tapping decades of experience, Gene Zelazny will help you put together an impressive presentation-one that delivers a focused message and gets the desired results.
This presentation primer includes Zelazny's secrets for success:
The audience's Bill of Rights-Strategies to keep the needs of the audience first and foremost in your mind.
Designing Charts for the Zen of It-Anyone can design dynamite charts, including you. This section shows you how.
Take Humor Seriously-Learn when, why, and how to use humor to get your points across.
Successful presentations can propel you and your business forward. Knowing how to communicate effectively to large and small audiences can enhance your reputation and create exciting new opportunities. So relax, clear your mind, and let the hundreds of valuable tips and pointers Say It With Presentations guide you through your next presentation-and ultimately further along your chosen career path.
About the Author
Gene Zelazny is director of Visual Communications for McKinsey & Company, where he works with the professional consulting staff to create, design, and rehearse presentations. Zelazny frequently shares his ideas at many of the world's major business schools, including Chicago, Columbia, Harvard, Kellogg, INSEAD, London Business School, Oxford, Sloan, Stanford, Tuck, and Wharton. His bestselling Say It with Charts has been translated into French, German, Italian, Spanish, and Portuguese.
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First Sentence
The most perceptive definition of a business presentation-how it differs from, say, a lecture or a training program or a speech-comes from my friend, Sir Anthony Jay. Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
The most perceptive definition of a business presentation-how it differs from, say, a lecture or a training program or a speech-comes from my friend, Sir Anthony Jay. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews
Most Helpful Customer Reviews
4 of 4 people found the following review helpful
By A Customer
Format:Hardcover
This has some great tips -- it paid for itse;f in one day from one page in helping me to visualise a very difficult process I was pitching to a prospective customer. Anyone building mission-critical presentations, especially in sales, consulting or research, will benefit from this book.
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
4.7 out of 5 stars
6 reviews
52 of 53 people found the following review helpful
5.0 out of 5 stars
Real help for you, the presenter
25 Jan 2000
By Peter Keusgen
- Published on Amazon.com
Format:Hardcover
Say It With Presentations steps beyond the "How to give a speech" story of its peers. Gene shows us what works, why it works, and, most importantly, how we can all make it work. I have not seen a better book for giving business presentations than this and don't expect to find one.
The secret is simplicity.
Following his own advice, Gene makes the book simple and has simple examples and arguments for ideas that are soooooo tempting to complicate.
This is not a book to read. It is a manual to review, a guide to follow, a resource for self help, and a reminder of the rights of the audience.
Most importantly, it is fun to refer back to constantly both before and after presentations.
32 of 35 people found the following review helpful
5.0 out of 5 stars
Common-sense guidelines to cut through the presentation fog
14 Jan 2000
By Robert Lakin
- Published on Amazon.com
Format:Hardcover
Gene Zelazny has once again proved that by following a few common-sensical guidelines, no one needs to create a business presentation that bores their audience. In an age where too many business communicators rely on Powerpoint to fog their ideas and confuse their audience, Zelazny's advice is in great need. Perhaps if all of Sun Microsystem's employees were required to read this, there'd be no need to ban Powerpoint.
In this follow-up to the successful "Say It With Charts", Zelazny continues to ask the reader to focus on the needs of the audience, to use the presentation to create a dialogue with the listener, and to use the presentation to support the message. He provides much needed guide to use of new media and proves, once again, that in the communication of complex ideas, less is more.
Buy several copies! Keep one for yourself and have one handy for the next business presentation that puts you to sleep. That presenter will thank you.
20 of 25 people found the following review helpful
3.0 out of 5 stars
Useful, but just for beginners
23 Aug 2001
By Javier
- Published on Amazon.com
Format:Hardcover
I am a strategic consultant and I founded the book too simple. It is highly recomended (together with "Say it with charts") if you are brand new in a consultancy firm or, because of your job, you occasionally have to do professional presentations and you want to acquire a basic methodology. It is a good book for starters, but presentations is kind of an art and it is a skill difficult to get.
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4.7 out of 5 stars
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