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Book Description
How to keep your business alive
Product Description
Every year, almost half a million people try to start a new small business with drive, enthusiasm, and dreams of success. Unfortunately, a majority of them fail. This book will help your business avoid being another statistic on business closure. The mortality rate for small businesses is higher than it should be because most entrepreneurs don’t know what to do when things go wrong... and they always do. There are things that are going to happen that no textbook will ever warn you about, because no small business operates like the textbooks say it should. Read this book to help save your business from failure. In this provocative book, you’ll find out how: poor customer care can ruin a small business; losing a big account is not the end of the world; cash-flow problems can bring you to a standstill; massive competition can be dealt with profitably; owner attitude can affect the entire business. After 30 years in many of his own small businesses and helping others, Barry Thomsen has seen pretty much all the things that can go wrong, all the solutions that just don’t work, and all the ways to keep the doors open... if only for another month.
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Most Helpful Customer Reviews
2 of 2 people found the following review helpful
Format:Paperback
This is a well written easy to follow and enjoyable book. You do not get many books which you can enjoy but this is an exception.
I have been studying business techniques for 30 odd years and to be frank I thought I knew most about keeping a company afloat. I have worked for a couple who went through traumatic times and my own business has had the odd hair raising moment in the last 15 years.
I got this book to revitalize my business and to look for ideas. This book did not disappoint and though a lot of the techniques were not new to me tit was well worth re-visiting the ideas and going back to basic in some cases.
If you have a business thriving or in the doldrums or even if you are an employee I am sure you will enjoy this book and learn a few new techniques and revise other ideas to "Save your Business"
I have been studying business techniques for 30 odd years and to be frank I thought I knew most about keeping a company afloat. I have worked for a couple who went through traumatic times and my own business has had the odd hair raising moment in the last 15 years.
I got this book to revitalize my business and to look for ideas. This book did not disappoint and though a lot of the techniques were not new to me tit was well worth re-visiting the ideas and going back to basic in some cases.
If you have a business thriving or in the doldrums or even if you are an employee I am sure you will enjoy this book and learn a few new techniques and revise other ideas to "Save your Business"
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