Salesforce CRM: The Definitive Admin Handbook
and over one million other books are available for Amazon Kindle .
Learn more
| |||||||||||||||
Did you know you can trade in your old books for an Amazon.co.uk Gift Card to spend on the things you want? Plus, get an extra £5 Gift Certificate when you trade in books worth £10 or more before June 30, 2012. Visit the Books Trade-In Store for more details. |
Frequently Bought Together
Product details
|
Product Description
Product Description
As an industry-leading Customer Relationship Management (CRM) application, Salesforce CRM helps the enterprise to improve client relations. It greatly enhances sales performance and provides your business with a robust CRM system. In order to achieve optimum performance from the Salesforce CRM system, there are a lot of things for you as the Salesforce Administrator to tackle. This is the only book which focuses on the administrative aspect of Salesforce CRM.
Salesforce CRM: The Definitive Admin Handbook will give you all the information you need to administer this powerful CRM application. It is the definitive guide to implementing Salesforce CRM. Whether you are looking to enhance the core features or you have already started customizing your Salesforce CRM system and are looking for guidance on advanced features, this book will show you how to get the maximum benefit from this exciting product.
This book provides a practical, step-by-step experience. You will start with the initial user, move on to security setup, and then progress to higher level tasks such as configuration, data management, and data analytics. You will also be presented with ways to improve the setup and avoid some common pitfalls using tips and tricks gained from real-world experiences. And finally you will be presented with ways in which the core platform can be further extended and enhanced to provide the maximum return on investment for your organization.
This book is focused on the needs of the enterprise, providing a solution-driven approach for both business and IT specialists to get the most from this powerful and popular CRM application. It will enhance your understanding of the features and functionality of the CRM application and get you completely ready to administer Salesforce CRM.
Salesforce CRM: The Definitive Admin Handbook will give you all the information you need to administer this powerful CRM application. It is the definitive guide to implementing Salesforce CRM. Whether you are looking to enhance the core features or you have already started customizing your Salesforce CRM system and are looking for guidance on advanced features, this book will show you how to get the maximum benefit from this exciting product.
This book provides a practical, step-by-step experience. You will start with the initial user, move on to security setup, and then progress to higher level tasks such as configuration, data management, and data analytics. You will also be presented with ways to improve the setup and avoid some common pitfalls using tips and tricks gained from real-world experiences. And finally you will be presented with ways in which the core platform can be further extended and enhanced to provide the maximum return on investment for your organization.
This book is focused on the needs of the enterprise, providing a solution-driven approach for both business and IT specialists to get the most from this powerful and popular CRM application. It will enhance your understanding of the features and functionality of the CRM application and get you completely ready to administer Salesforce CRM.
About the Author
Paul Goodey
Paul Goodey is an IT professional with more than 15 years experience of developing technology solutions for companies of all sizes across a variety of industries.
Having gained his first experience of Salesforce CRM in 2006, while working in a combined web developer / Salesforce System Administrator role, he quickly recognized the huge potential of the Salesforce application and has been a keen and active member of the salesforce.com administrator and developer communities ever since.
Paul has enjoyed significant experience, since 2006, with Salesforce CRM having worked in various roles such as Administrator, Developer, Systems Manager, Business Analyst and Consultant to provide Salesforce CRM and Force.com platform solutions for both in-house and consultancy-based end-users.
Based in the UK, near London, Paul's professional qualifications include Salesforce.com Certified Developer DEV-401. In his spare time he is a keen runner, having run several marathons and half-marathons since 2001. Online, Paul can be found on LinkedIn at linkedin.com
Inside This Book
(Learn More)
Tag this product(What's this?)Think of a tag as a keyword or label you consider is strongly related to this product.
Tags will help all customers organise and find favourite items. |
What Other Items Do Customers Buy After Viewing This Item?
Customer Reviews
Most Helpful Customer Reviews
2 of 2 people found the following review helpful
Format:Kindle Edition
Very disappointed with the book, returned for refund. The table of contents shows a comprehensive list of topics, but very often the topics are made up of a couple of sentences only. The Salesforce help section is far more useful.
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
4 reviews
I found this book very useful.
11 May 2012
Format:Kindle Edition|Amazon Verified Purchase
Some people have complained this book is too technical, maybe it is, I did not find that to be the case. My purpose of purchasing the book was to help pass the DEV401 and ADM201 tests within a relatively short time. Since a lot of the material on the DEV401 is in the ADM201 exam, this book made an excellent edition to my personal library. I recently passed my DEV401 exam and will be taking the ADM201 in three weeks. Was I able to do that just because I bought this book? Of course not; I had to study my rear off and read, study flash cards, take mock exams, study Salesforce material, watch on-line training videos, fail the exam once, and then take the exam one more time to pass it on the second try.
To address the technical issues specifically, this is what is required if you are going to be taking the exam. This book coupled with the material available from Salesforce actually goes hand-in-hand. Are there a few areas that are not 100% in sync with the current version of Salesforce (Spring 2012 as of this writing)? Yes. But keep in mind Salesforce release three versions every year, naturally there are going to be differences. With that said though, the question you should be asking, does the core foundations of what an admin actually does in the CRM solution change that radically from one version to the next? Of course not. This book deals with those core features very well. If you need the updated material for the changes on the version you are using, visit the Salesforce Community sites and view the avalanche of material offered by Salesforce every time they release a new version.
I give this book two thumbs up.
Dave Galligher
Salesforce.com Certified Force.com Developer
To address the technical issues specifically, this is what is required if you are going to be taking the exam. This book coupled with the material available from Salesforce actually goes hand-in-hand. Are there a few areas that are not 100% in sync with the current version of Salesforce (Spring 2012 as of this writing)? Yes. But keep in mind Salesforce release three versions every year, naturally there are going to be differences. With that said though, the question you should be asking, does the core foundations of what an admin actually does in the CRM solution change that radically from one version to the next? Of course not. This book deals with those core features very well. If you need the updated material for the changes on the version you are using, visit the Salesforce Community sites and view the avalanche of material offered by Salesforce every time they release a new version.
I give this book two thumbs up.
Dave Galligher
Salesforce.com Certified Force.com Developer
Pretty average
19 April 2012
Format:Paperback|Amazon Verified Purchase
I see lots of mixed language in this book. Some of the references do not match the topic etc.
Pretty average book. I would not recommend it to other people.
Pretty average book. I would not recommend it to other people.
Salesforce
13 Mar 2012
Format:Paperback|Amazon Verified Purchase
This book has been helpful as I've set up a new account for a client. It has also been a valuable training tool.
Were these reviews helpful?
Let us know
Listmania!
Look for similar items by category
Look for similar items by subject
Feedback
- Would you like to update product info or give feedback on images?
- I am the Author, and I want to comment on my book.
- I am the Publisher, and I want to comment on this book.
|
