I bought this product as my husband always goes a lobster red and never tans, he has very fair freckly skin, after 2weeks in the Dominican Republic he has for the first time come back with a tan, it's a bit laborious to have to put it on 15 minutes before you go down to breakfast and waiting for it to dry, it also feels quite sticky but that disappears once it's dry. But once done that's it, you don't have to bother with any lotions at all for the day even after swimming in the sea, he calls it a wonder product.And I earned bigtime brownie points by finding it holidays will never be the same again