- Mass Market Paperback: 464 pages
- Publisher: Headline Book Publishing; New edition edition (8 Sep 1994)
- Language English
- ISBN-10: 0708818773
- ISBN-13: 978-0747232162
- ASIN: 0747232164
- Product Dimensions: 16.8 x 10.7 x 3.8 cm
- Average Customer Review: 4.8 out of 5 stars See all reviews (5 customer reviews)
- Amazon Bestsellers Rank: 600,825 in Books (See Top 100 in Books)
Did you know you can trade in your old books for an Amazon.co.uk Gift Card to spend on the things you want? Plus, get an extra £5 Gift Certificate when you trade in books worth £10 or more before June 30, 2012. Visit the Books Trade-In Store for more details. |
Product details |
Product Description
Product Description
Mick Brown has revised this book to take into account Richard Branson's latest business interests, the Virgin rail service and a new bid to run the National Lottery.
Tags Customers Associate with This Product(What's this?)Click on a tag to find related items, discussions, and people.
|
Sell a Digital Version of This Book in the Kindle Store
If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store.
Learn more
What Other Items Do Customers Buy After Viewing This Item?
Customer Reviews
Most Helpful Customer Reviews
5 of 5 people found the following review helpful
No matter who told Branson he couldn't do it, and how many times he was told, he never believed it himself. This book tells a wonderful, uplifting story about a man who believed anything was possible, how we would set himself up with the media to gain maximum publicity, and how much he valued his colleagues who helped build Virgin to where it is today.When reading the distateful (and that's putting it mildly) episode with BA I was absoloutely astonished at how low that airline would go to get rid and badname Virgin Atlantic, it really was an absoloute disgrace, and reading that alone would open anyones eyes. Without doubt a must read - you will love it...unless you are employed as a tabloid journalist when it probably won't interest you too much, because it's a true success story.
5 of 6 people found the following review helpful
Unlike many journalists Brown is not mesmerised by Branson's success and charm. He describes Branson's extraordinary career with humour and with obvious admiration but, to his great credit, Brown is not afraid to criticise and pose difficult questions. I recommend this book to anyone who wants to understand the man who is likely to take over the National lottery.
6 of 8 people found the following review helpful
Having just flown to New York with Mr. Branson's airline and heartily enjoyed the trip I thought I would find out more about the man. Like many people I had read many stories in newspapers which did not flatter Mr. Branson. It always struck me as sour grapes and another example of the sad way which we in Britain knock people who have built things and made some money in the process. This book was so refreshing because it rights the balance and shows how Mr. Branson became so successful because he has energy and great enthusiasm. No one ever gave him a handout and he never moaned when he had setbacks. He just got on with the job!
Would you like to see more reviews about this item?
Were these reviews helpful?
Let us know
Most Recent Customer Reviews
Excellent
This is an essential read for anyone who wants to understand how Richard Branson has built a multi-billion empire and now stands on the threshold of taking over the national... Read more
Published on 28 Aug 2000
Great book -shame about the BA saga
Thoroughly enjoyed this book and couldn't put it down. Found it very inspirational having started my own company 18months ago. Read more
Published on 13 Jun 2000
Customer Discussions
|
This product's forum
Active discussions in related forums
Search Customer Discussions
|
Related forums
|
Listmania!
Look for similar items by category
Look for similar items by subject
Feedback
- Would you like to update product info or give feedback on images?
- I am the Author, and I want to comment on my book.
- I am the Publisher, and I want to comment on this book.
