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Return of the King: Elvis Presley's Great Comeback (Genuine Jawbone Books) [Paperback]

Gillian G. Gaar
4.8 out of 5 stars  See all reviews (8 customer reviews)
Price: £14.95 & FREE Delivery in the UK. Details
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Book Description

1 April 2010 Genuine Jawbone Books
On January 1, 1967, a new contract between 'Colonel' Tom Parker and his sole client, Elvis Presley, gave Parker a 50 per cent cut of royalties and profits that Presely generated. It was an unashamed grab for a bigger piece of a pie that had actually been shrinking for some time. Parker's plan to re-establish Presley as a star after he left the army in 1960 had been successful at first, with the success of films like "G.I. Blues" and "Blue Hawaii" and their soundtracks. But as the decade progressed the films became formulaic, the music bland, and sales declined. By 1967 Presley's singles struggled to break the top 20, and he hadn't had a number one for six years. Yet by the end of 1968 he was artistically revitalized, re-emerging in a TV comeback special of December that year slimmed down for the now iconic black leather suit, playing country-soul influenced rock like he meant it and loved it. It was the pivotal moment of the second great period of Presley's career, which lasted through to the end of 1970, during which he recorded some of his most enduring records, including "Suspicious Minds" and "In The Ghetto". In "Return Of The King" author Gillian Gaar shows how Presley reclaimed his crown, making an extraordinary transition from fading MoR balladeer to engaged, vital artist.

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Return of the King: Elvis Presley's Great Comeback (Genuine Jawbone Books) + The Elvis Presley I Knew: Beyond the headlines and scandal  to the heart of the superstar
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Product details

  • Paperback: 270 pages
  • Publisher: Jawbone (1 April 2010)
  • Language: English
  • ISBN-10: 1906002282
  • ISBN-13: 978-1906002282
  • Product Dimensions: 21.7 x 15.3 x 2.4 cm
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (8 customer reviews)
  • Amazon Bestsellers Rank: 503,551 in Books (See Top 100 in Books)

More About the Author

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Product Description

About the Author

Gillian G. Gaar is the author of several books about music, including She's A Rebel: The History of Women in Rock and Roll, Green Day: Rebels With A Cause and The Rough Guide To Nirvana. She has also written for Mojo, Rolling Stone, Record Collector, Goldmine, and the Experience Music Project museum, among others.

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Most Helpful Customer Reviews
3 of 3 people found the following review helpful
5.0 out of 5 stars Excellent read and well researched 23 Nov 2010
Format:Paperback
A really good book starting in 1967 when it became apparent Elvis was finally doing something to move on from his wilderness years in the 60's. The book initially concentrates on his recordings leading up to the fantastic '68 Comeback Special, his ensuing Las Vegas domination and culminating with the live tours and his ridiculously busy schedules. There are plenty of quotes from session musicians and TCB band members, many of which I had not heard before- all speaking of Elvis with much fondness, but had felt powerless to act on witnessing his decline. The book makes the excellent observation that within a couple of years of his "comeback" EP probably didnt realise it, but he was already looking over the edge of a very steep cliff and there was only one way he was going. The following years into his decline and paying the ultimate price for a combination of lifestyle choices, boredom, isolation and too much physical and mental pressure, is a very very sad read.
Well researched and broken down into 5 or 6 chapters, I recommend this book.
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2 of 2 people found the following review helpful
5.0 out of 5 stars Thoroughly Enjoyable 15 Dec 2010
By alant15
Format:Paperback
I think the author did himself an injustice as I thought the book was just going to be about the '68 comeback. In fact it is about Elvis' life after the comeback up until the end. I really liked the book and would recommend it to anyone who is into the latter career of Elvis.
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1 of 1 people found the following review helpful
5.0 out of 5 stars Return of the King - ELVIS!!!! 20 April 2013
Format:Paperback|Verified Purchase
A terrific book with very informative and often compelling information that is very well written on top quality paper. I've read many books related to Elvis Presley and I would say that this is up there with the best. ENJOY!
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By Memphis
Format:Paperback|Verified Purchase
It is a good book, which unfortunately does not necessarily contain new knowledge for long-time fans. They know too much information already of Elvis' Las Vegas concerts.
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