- Hardcover: 576 pages
- Publisher: Edward Elgar Publishing Ltd (31 May 2011)
- Language English
- ISBN-10: 1848441843
- ISBN-13: 978-1848441842
- Product Dimensions: 23.6 x 15.6 x 3.6 cm
- Amazon Bestsellers Rank: 1,490,844 in Books (See Top 100 in Books)
- See Complete Table of Contents
| |||||||||||||||
Did you know you can trade in your old books for an Amazon.co.uk Gift Card to spend on the things you want? Plus, get an extra £5 Gift Certificate when you trade in books worth £10 or more before June 30, 2012. Visit the Books Trade-In Store for more details. |
Product details |
Product Description
Review
'This is an important book. Most of the key advances in the field of international business have emerged from some form of case study, and yet most researchers today have a remarkably narrow view of what case study research entails. For the first time, readers can be exposed to the full range of case study methodologies in use today, so that they can make better choices about how to do their own research. If you have time to read only one book on case study methods, this is the one!' - Julian Birkinshaw, London Business School, UK 'Case study research is vital to the ability of international business to retain its comparative advantage in analyzing and responding to the challenges of a global business environment at a level and depth unmatched by competing fields, such as strategy. This book will show you how to conduct such research rigorously and effectively.' - Oded Shenkar, Ohio State University,US 'This book provides a thought-provoking and refreshing perspective on case study research. Building on a pluralistic approach it takes us away from the conventional wisdom and adds to our understanding of the various ways in which case research methodologies can contribute to our insights. It is a must readA" for qualitative researchers, and provides useful insights to all international business researchers.' - Yves Doz, INSEAD, France
Review
'This is an important book. Most of the key advances in the field of international business have emerged from some form of case study, and yet most researchers today have a remarkably narrow view of what case study research entails. For the first time, readers can be exposed to the full range of case study methodologies in use today, so that they can make better choices about how to do their own research. If you have time to read only one book on case study methods, this is the one!' - Julian Birkinshaw, London Business School, UK 'Case study research is vital to the ability of international business to retain its comparative advantage in analyzing and responding to the challenges of a global business environment at a level and depth unmatched by competing fields, such as strategy. This book will show you how to conduct such research rigorously and effectively.' - Oded Shenkar, Ohio State University, US 'This book provides a thought-provoking and refreshing perspective on case study research. Building on a pluralistic approach it takes us away from the conventional wisdom and adds to our understanding of the various ways in which case research methodologies can contribute to our insights. It is a "must read" for qualitative researchers, and provides useful insights to all international business researchers.' - Yves Doz, INSEAD, France
--This text refers to the
Paperback
edition.
Inside This Book
(Learn More)
Tag this product(What's this?)Think of a tag as a keyword or label you consider is strongly related to this product.
Tags will help all customers organise and find favourite items. |
Sell a Digital Version of This Book in the Kindle Store
If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store.
Learn more
Customer Reviews
Listmania!
Look for similar items by category
Look for similar items by subject
Feedback
- Would you like to update product info or give feedback on images?
- I am the Author, and I want to comment on my book.
- I am the Publisher, and I want to comment on this book.
|
