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The Real Deal: My Story from Brick Lane to the Dragons' Den
 
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The Real Deal: My Story from Brick Lane to the Dragons' Den (Hardcover)

by James Caan (Author)
4.7 out of 5 stars See all reviews (36 customer reviews)
RRP: £18.99
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The Real Deal: My Story from Brick Lane to the Dragons' Den + Enter the Dragon + Anyone Can Do It: My Story
Price For All Three: £23.32

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Product details

  • Hardcover: 384 pages
  • Publisher: Virgin Publishing (18 Sep 2008)
  • Language English
  • ISBN-10: 1905264453
  • ISBN-13: 978-1905264452
  • Product Dimensions: 23.6 x 15.6 x 4 cm
  • Average Customer Review: 4.7 out of 5 stars See all reviews (36 customer reviews)
  • Amazon.co.uk Sales Rank: 24,613 in Books (See Bestsellers in Books)

    Popular in these categories:

    #26 in  Books > Business, Finance & Law > Careers > Entrepreneurship
    #87 in  Books > Business, Finance & Law > Small Business & Entrepreneurship > Entrepeneurship

Product Description

Product Description
James Caan is one of Britain's most successful entrepreneurs. Dropping out of school at just sixteen, he started his business life with no qualifications and two pieces of advice: 'observe the masses and do the opposite' and 'always look for opportunities where both parties benefit'. Armed with just these two pieces of fatherly wisdom, extraordinary charm and the yellow pages, James Caan built a market-leading business with a turnover of more than GBP130 million from a broom cupboard."The Real Deal" is the incredible story of James' remarkable life. From his childhood as a Pakistani immigrant to the phenomenal success of his first company, this book traces James Caan's journey to both financial and personal maturity. It deals with his fear at realising his goals too early, and offers a frank account of what success at 30 really means. "The Real Deal" brings us bang up to the present, including the truth about his role on Dragons' Den, what his charity work in Kashmir means to him, and how he has come to completely re-evaluate what money is really worth.

From the Inside Flap
James Caan is one of Britain’s most successful entrepreneurs. Dropping out of school at just sixteen, he started his business life with no qualifications and two pieces of advice: ‘observe the masses and do the opposite’ and ‘always look for opportunities where both parties benefit’. Armed with just these two pieces of fatherly wisdom, extraordinary charm and the yellow pages, James Caan built a market-leading business with a turnover of more than £130million from a broom cupboard.

The Real Deal is the incredible story of James’ remarkable life. From his childhood as a Pakistani immigrant in Brick Lane in the 1960s and his decision not to go into the family business, to the phenomenal success of his first company this book traces James Caan’s journey to both financial and personal maturity. It deals with his disappointment upon realising his goals too early, and offers a frank account of what success at 30 really means. The Real Deal brings us bang up to the present, including the truth about his role on Dragons' Den, what his charity work in Lahore, Kashmir and Kosovo means to him, and how he has come to completely re-evaluate what money is really worth.

This rag-trade to riches story is an intimate account of an exceptional journey. It is a searingly honest exploration of James’s journey to success and a source of inspiration for anyone looking to emulate his phenomenal business acumen.

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What Do Customers Ultimately Buy After Viewing This Item?

The Real Deal: My Story from Brick Lane to the Dragons' Den
83% buy the item featured on this page:
The Real Deal: My Story from Brick Lane to the Dragons' Den 4.7 out of 5 stars (36)
£12.34
Anyone Can Do It: My Story
7% buy
Anyone Can Do It: My Story 4.8 out of 5 stars (71)
£5.49
Top Man: How Philip Green Built His High Street Empire
4% buy
Top Man: How Philip Green Built His High Street Empire 5.0 out of 5 stars (9)
£6.69
Enter the Dragon
3% buy
Enter the Dragon
£5.49

 

Customer Reviews

36 Reviews
5 star:
 (33)
4 star:    (0)
3 star:    (0)
2 star:
 (1)
1 star:
 (2)
 
 
 
 
 
Average Customer Review
4.7 out of 5 stars (36 customer reviews)
 
 
 
 
Share your thoughts with other customers:
Most Helpful Customer Reviews

 
10 of 10 people found the following review helpful:
5.0 out of 5 stars Brilliant!, 13 Oct 2008
By Oluponle Holloway "Ponle" (London) - See all my reviews
(REAL NAME)   
This book is absolutely brilliant. James' life and story is an inspiration for anyone who wishes to be successful in business and life. Its a very inspiring read that left me charged up at the end! Whoever reads this should also read Duncan Bannantyne's book.
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24 of 26 people found the following review helpful:
5.0 out of 5 stars A Very Interesting Dragon, 23 Sep 2008
By M. Bingley (Lincolnshire, England.) - See all my reviews
(REAL NAME)   

As a non-entrepreneurial woman, but not of the `certain age' who, James tells us with rather touching surprise started writing to him when he began appearing on Dragon's Den - approaches from women of all ages were, I would have thought, an occupational hazard for multi-millionaires - I found this book a terrific read.

From the moment he left school, and walked out of his shocked Muslim family's home at 16, without waiting to take his O'Levels, until he took a late `gap year' at the age of 42, James never stopped working. He was driven by a desperate desire to prove to his dearly loved, but shocked, disappointed and briefly estranged father, that his decision had been the right one. He writes: `I had to prove to dad that I could make it without him. That was the only thing that would make sense of what I had done. I had to prove him wrong.' He made his point, but it was a tough road, and not one for the weak. Sometimes he lived on cornflakes for several days at a time, and after being a cosseted Muslim son, even fending for himself was a shock to his system.

What came across most strongly for me when reading about his progress was that although he was clearly bright, his main assets were that people liked him, he was amazingly quick to learn from just watching other people at work, and he always followed his father's teaching that "successful business is not about good transactions, it's about good relationships."

His love for his wife and two daughters shines like a beacon through this fascinating book, which tells of a life that now encompasses such contrasting events as dining with princes and stumbling through Kashmir after the devastating earthquake, seeing scenes that he says `no one should have to see.' The interesting point here is that he didn't `have' to see it, he chose to go there and see it, to try and find ways in which he could help the situation.

The inside look at the making of Dragon's Den is fascinating, but not as fascinating as the amazing journey that enabled James Caan to take his seat there. Don't miss this book.
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13 of 14 people found the following review helpful:
5.0 out of 5 stars An inspiring read, 19 Sep 2008
By L. Pollitt (Scotland) - See all my reviews
(REAL NAME)   
I read a lot of business biographies and this has to be up there as one of the best. It includes real insight into how and why James has made the decisions he has throughout his career, and doesn't flinch from explaining the (very few) mistakes and failures along the way. His enthusiasm and drive come through strongly. This is a great starting point for any would-be entrepreneur as well as a good booster for those of us already out there. Woven through the book is a moving human story revolving around James's relationship with his father. In all a very compelling read as well as an excellent source of business advice from someone who really knows his stuff.
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Share your thoughts with other customers: Create your own review
 
 
 
Most Recent Customer Reviews

5.0 out of 5 stars just loved this book!

The author made his life sound so charming and exciting it's hard not to be carried away by it. Read more
Published 1 month ago by mat pickett

5.0 out of 5 stars A great read that should get you thinking
This review was prompted by the review of Phil Keenan. This book is about history and inspiration. James Cann's History and what inspired him. Read more
Published 2 months ago by K. P. Rose

1.0 out of 5 stars From Rip-off to Big Deal
I used to like James Caan, and anyone who has watched the Dragon's Den will remember his "I'm out tttt" punch line. Read more
Published 3 months ago by P. T. Keenan

2.0 out of 5 stars very lightweight
James Caan is a nice guy and that certainly comes across on TV and in his book. But i was disappointed with this title. Read more
Published 4 months ago by Mr. G. Neill

5.0 out of 5 stars Simply the best in it's field
This book is simply the best in it's field! James comes across very honest and genuine. From the way he tells his story, you get the feeling that you can achiev what he has too... Read more
Published 4 months ago by Vasile Onica

5.0 out of 5 stars Great to have this on my bookshelf
I rarely read for leisure and I find it very difficult to retain interest in, and finish most books (audio or paper-based). Read more
Published 4 months ago by Dr Deb PhD

5.0 out of 5 stars MUST READ
Regardless of who you are - one thing you have to admit is that James Caan oozes charisma, energy and vitality. Read more
Published 5 months ago by Mr. M. T. Hartie

5.0 out of 5 stars Want to be successful, learn from the master
The real deal is the best deal, if any one wants to succeed in business and life; James Caan's book has all the answers. I have to congratulate Mr. Read more
Published 5 months ago by Iqtidar I. Khan

5.0 out of 5 stars Excellent - Inspirational
Read it cover to cover in 2 days flat. Thoroughly enjoyable, inspriring honest account of James life. Read more
Published 5 months ago by Mudasar

5.0 out of 5 stars AN AMAZING READD
There follOws the review I sent to the James Cann web site direct this past weekend.
James
Having just finished your book this morning and in just two days
mind... Read more
Published 5 months ago by R. Evans

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