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If you have read all of his earlier books, you can skip this one.
If you have read some of the earlier books, you can just read the topics in this one that are skipped in the earlier ones you have read. I suspect that that won't be too many.
Tom Peters is our most passionate management guru. He explodes all over his audience in anger, annoyance, passion and rapture. It's a marvelous show . . . and I highly recommend it.
He's also open to new ideas. This book, for instance, gratefully acknowledges contributions from dozens of other authors, CEOs, business thinkers and members of his own family (especially his wife). If you don't read very many business books, I was impressed to see that he cited a very high percentage of the best management books of the last dozen years or so. So if you have read very little on the subject, this book will serve you well.
As intriguing as the book is, it has important limitations. First, the format can be all but impossible to read (especially where text is printed over grey images) in places.
Second, he has blind spots in several areas that make the advice come out somewhat jaundiced. For instance, he hates anything to do with eliminating errors (such as the quality movement and Six Sigma) as though using those methods destroy any chance for innovation in any other area. In my research, I've seen innovation in every dimension of a company exist just fine side-by-side with efforts to eliminate errors and improve quality, whenever different people worked on different aspects of innovation from those working on quality improvement and error elimination.
He correctly points out that women are underestimated and under-served as customers.
... Read more ›I particularly liked the Chapter on Education - both the current workforce & the... Read more
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