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Ratios Made Simple: A beginner's guide to the key financial ratios for investors
 
 

Ratios Made Simple: A beginner's guide to the key financial ratios for investors [Kindle Edition]

Robert Leach
5.0 out of 5 stars  See all reviews (3 customer reviews)

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Product Description

Product Description

Ratios provide an extremely effective method of understanding company accounts. At their most basic this usually involves taking one figure from the published accounts and dividing it by another - however, this seemingly simple process can reveal an enormous amount about both the nature and performance of a company.

'Ratios Made Simple' looks at ratios from the perspective of an investor, providing a toolkit for investors to use to accurately analyse a company from its accounts. This book is divided into nine chapters, with each chapter looking at a different aspect of potential concern to an investor:

1. Profitability Ratios
2. Investment Ratios
3. Dividend Cover
4. Margins
5. Gearing
6. Solvency Ratios
7. Efficiency Ratios
8. Policy Ratios
9. Volatility

For each ratio, financial expert Robert Leach provides a detailed definition, explains how it works, describes its use. Investors are also given a simple explanation of how to calculate each ratio, what the ratio means and how the investor should apply the answers in making investment decisions.

This book provides the investor with an essential guide to the use of these powerful analytical tools - tools that should form a vital part of an investor's decision-making process.

About the Author

Robert Leach FCCA FIPPM ACertCM is a certified accountant, private investor and author of over 30 books. His titles include How to Make Money on the Stock Exchange (Foulsham), Financial Times Guide to Your Company Pension, Allied Dunbar Guide to Financial Planning for the Over 50's and The Investor's Guide to Understanding Accounts. For two years he was a judge of the Stock Exchange Awards for best published accounts. He is the author of the looseleaf works Payroll Factbook and Tax Factbook published by Sweet & Maxwell. He also writes for newsletters, magazines, newspapers and anyone else who will pay him.

Product details

  • Format: Kindle Edition
  • File Size: 221 KB
  • Print Length: 196 pages
  • Publisher: Harriman House (23 Nov 2010)
  • Sold by: Amazon Media EU S.à r.l.
  • Language English
  • ASIN: B004DI7FBC
  • Text-to-Speech: Enabled
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (3 customer reviews)
  • Amazon Bestsellers Rank: #84,260 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Most Helpful Customer Reviews
2 of 2 people found the following review helpful
Format:Paperback
This is a well written and insightful book on a topic that is, as far as I know, not covered in depth in any other publication. Yet a basic understanding of ratios is important to beginners and vital to those wishing to widen their investment skills.

The ratios are grouped sensibly into themes. Readers are told what each ratio is, how to calculate it and what it tells you about each company. The book also explains how to use the information you glean from company results and how relevant, if at all, it is to your investment aims.

I would advise beginners to start by looking up each ratio they come across in the press to grasp the basics. As they gain confidence and knowledge they can then work through the book without difficulty.

Although the book is billed as a beginner's guide, which it most certainly is, it is also invaluable to those who have got past the initial stage of investment. It makes a great reference guide for those seeking a career in the City. I heartily recommend it.
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nice and concise 26 May 2012
Format:Paperback|Amazon Verified Purchase
This book is really great for someone with some basic knowledge and is a great resource to refer back to.
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A perfect Compliment 15 May 2012
Format:Paperback|Amazon Verified Purchase
This book is the perfect complement to Robert Leach's other bookThe Investor's Guide to Understanding Accounts: 10 Crunch Questions to Ask Before Buying SharesThe pair are essential tools to appraise companies for investment.
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Popular Highlights

 (What's this?)
&quote;
In general, a good company has a high ROCE and a bad company has a low ROCE. This means that ROCE is the nearest we get to a ratio which measures the merits of a company in a single figure. &quote;
Highlighted by 4 Kindle users
&quote;
The share price is a factor of how the market thinks the company will perform whereas EPS is a factor of how the company has performed. A high P/E indicates that the market believes the company will improve. &quote;
Highlighted by 4 Kindle users
&quote;
The investor must never believe that EBITDA is the equivalent of net profit and should always be sceptical of any report which relies on EBITDA. &quote;
Highlighted by 3 Kindle users

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