Amazon.co.uk: Radio Relations Reading List

Radio Relations Reading List
A Listmania! list by Mr. A. Cox "Radio Authority" (UK)

1. Influence: The Psychology of Persuasion by Robert Cialdini

The list author says:
	"A very good book on the distinctions of influence."

�4.74 Used & New from: �1.93

(66 customer reviews) | 1 customer discussion

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2. The New Positioning: The Latest on the World's #1 Business Strategy by Jack Trout

The list author says:
	"The principles behind brand positioning."

Used & New from: �0.01

(2 customer reviews)

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3. The 22 Immutable Laws Of Branding by Al Ries

The list author says:
	"Branding"

�6.29 Used & New from: �1.75

(22 customer reviews)

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4. The 22 Immutable Laws Of Marketing by Al Ries

The list author says:
	"Marketing"

�6.29 Used & New from: �1.98

(17 customer reviews)

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5. The Fall of Advertising and the Rise of PR by Laura Ries

The list author says:
	"PR vs Advertising"

�6.74 Used & New from: �0.01

(4 customer reviews)

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6. Persuasion Engineering: Sales and Business, Sales and Behaviour by Richard Bandler

The list author says:
	"The best book on sales techniques involving language"

�26.59 Used & New from: �9.99

(16 customer reviews)

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7. The Psychology of Selling by Brian Tracy

The list author says:
	"Good introduction to sales"

Used & New from: �6.77

(2 customer reviews)

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8. Advanced Selling Strategies: The Proven System of Sales Ideas, Methods and Techniques Used by Top Salespeople Everywhere by Brian Tracy

The list author says:
	"Read after psychology of selling"

�5.19 Used & New from: �2.65

(33 customer reviews)

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9. The Public Relations Handbook (Media Practice) by Alison Theaker

The list author says:
	"Intro to PR"

Used & New from: �0.01

(9 customer reviews)

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10. Planning and Managing Public Relations Campaigns: A Strategic Approach: A Step-by-step Guide (PR In Practice) by Anne Gregory

The list author says:
	"Intro to PR campaigns"

�18.99 Used & New from: �0.01

(4 customer reviews)

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