Updike shows he is master of his subject and style here. If 'Rabbit Redux' lost its way a little after the critical triumph of 'Rabbit, Run', then here he is back on track. From the first page, with its focus on the American car industry of the 70's and early 80's, a subject that could be boring and off-putting as an opening to a novel, his mastery of both language and the subject on all levels,factual and metaphorical, is evident. The subject of the book is the mid-century male American. Rabbit is a man of limited education, heading up a Toyota dealership in Brewer, ( representing small town America), and well on his way to getting rich. He has plenty of earthly 'bread' but no spiritual sustenance whatever. He has appetites for life, sex, food and booze- all of which he satisfies readily and copiously, but his spiritual hunger is both unsatisfied and unacknowledged. Updike shows us an America getting rich as Rabbit does. The heyday of the huge gas-guzzling American car is just passing while new smaller models quickly take their place. We see the natural world continually eroded and destroyed by concrete: new roads, cheap malls and tacky ribbon developments. Rubbish from fast-food outlets and shops blows across the lots and open spaces, where odd trees endure as reminders of an older Brewer, fast disappearing and with it a way of life which, it is implied, was richer in terms of spiritual and community values. The town is evoked in layered details, where we see the older world built upon by the new, mirroring social change as well as changes in Rabbit and more distantly, the Republic itself.
Updike shows us Rabbit's friends and family as devoid of self-awareness and corrupted and alienated from their better selves, just as he is. The writing is metaphorical, lyrical and deeply satisfying. The bleakness of the subject is allieviated by the richness of the images, the profound understanding of human folly with which we all can identify and sympathise. For Rabbit is an Everyman figure, standing in for human needs during mid-twentieth century industrial development. Yet despite the pessimism that underlies the presentation of this world, we see, as Rabbit does, by glimpses, another state of being that engages, even if briefly, with the more permanent aspects of human existence. The theme of renewal and redemption is offered up as a possibility at the end of the novel by arrival of new life, Rabbit's baby grand-daughter.