First of all, this book is huge, both in dimensions, weight and content of varied information. I bought it to have something interesting to read that would introduce me to the topic of psychology and am not disappointed a single bit :)
Reading it, I felt like I was back in junior high school, when books were big, interesting, with clearly stated chapters and problems and with heaps of colorful illustrations, diagrams and comparison tables. (this being written from the perspective of a college student, who encounters only highly specific and mostly, dull-written text).
It's written in a very informative and straightforward way, maybe not going into depth but that, in my opinion, is a good point - it is not intended as a specific scientific study resource, but something to keep you amused, while providing lots of interesting facts.
It was a little hard for me to settle on one topic and read it all - instead, I often found myself flipping through the pages only to get my attention caught by some of the many interesting facts.
Well done to the authors - a highly approachable book that, nevertheless, delivers as an overall introductory material.