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Profit Patterns: 30 Ways to Capture Profit for Your Business
 
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Profit Patterns: 30 Ways to Capture Profit for Your Business (Hardcover)

by Adrian Slywotzky (Author)
3.7 out of 5 stars See all reviews (3 customer reviews)

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Product details

  • Hardcover: 464 pages
  • Publisher: John Wiley & Sons (6 May 1999)
  • Language English
  • ISBN-10: 0471979716
  • ISBN-13: 978-0471979715
  • Product Dimensions: 24.2 x 19.5 x 3.3 cm
  • Average Customer Review: 3.7 out of 5 stars See all reviews (3 customer reviews)
  • Amazon.co.uk Sales Rank: 357,993 in Books (See Bestsellers in Books)

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  • See Complete Table of Contents

Product Description

Amazon.co.uk Review
Profit Patterns opens with a series of chaotic paintings by Pablo Picasso. Each piece is increasingly difficult to recognise; the final portrait is little more than a jumble of shapes and colours. But what does Picasso have to do with profitability? By recognising industry patterns--by seeing the order beneath the surface chaos--managers, investors, and entrepreneurs can prepare for change before it even occurs. And while the Picasso-as-business-strategy metaphor may be a stretch, Slywotzky's theories are fundamentally sound, designed to spot and capitalise upon market trends in an ever- turbulent business world.

Adrian Slywotzky--whose bestselling The Profit Zone explained how profits happen--this time focuses on making sure profits happen. He begins by defining the types of changes common to modern businesses, explaining why polarisation is spreading among industries, and emphasising the importance of mindshare. He then lists the 30 most common patterns that businesses fall into, such as microsegmentation, where "growing customer heterogeneity and increasing customer sophistication change the fundamental nature of the market."

But even if a business is adept at seeing patterns, it's helpless if it can't mobilise its troops in time to capitalise upon pending change. Case studies of successful companies such as Cisco Systems, Nokia and Dell Computer show how a company can detect industry trends, organise its workforce, and build giant leads over its competition. No wonder Picasso was a good businessman. --Rob McDonald, Amazon.com

Lloyd's List, 19 June 1999
A useful addition to your book-shelf, if you expect to be the next Bill Gates.

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Customer Reviews

3 Reviews
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Average Customer Review
3.7 out of 5 stars (3 customer reviews)
 
 
 
 
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3 of 3 people found the following review helpful:
5.0 out of 5 stars Perhaps it offers too much - a great book in the trilogy, 31 Dec 1999
I thought Value Migration was good, and the Profit Zone a great book. I was overwhlemed at first with what the authors had put together, and it is taking me sometime to digest it. But any CEO on the planet who isn't personally absorbing these ideas or getting somebody to spoonfeed him/her should be sued for dereliction of duty. There is a critical need in todays complex and dramatically changing business landscape to "get it" and see the patterns facing the business, its strategy and more importantly the business model. This book provides the means to get it. It like the challenge takes some work , but it will get you there. The trouble is too many CEO's and Directors do not believe their business deserves the effort they may need to take to get it and learn how to something about it. I would have liked some more on business models and doing it after you have "got it". But that is perhaps hopefully the next book.
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1 of 1 people found the following review helpful:
1.0 out of 5 stars This is not Patterns, 26 Jan 2005
I don't normally write Amazon reviews so its a bit bad of me to break my rule and then write a negative one.
I wanted to warn Pattern fans everywhere that this book is not really about patterns as Christopher Alexander, John Vlissides or Jim Coplien would recognise them. Slywotzy patterns are something completely different - I tried to e-mail him about this but the e-mail address given (and on the website) don't work.
My other gripe about this book is that it contains no references, no bibliography, its not clear how much of this is his own thinking and where he had drawn on others.
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5.0 out of 5 stars Who's in control?, 23 Jul 2007
By Robert Morris (Dallas, Texas) - See all my reviews
(TOP 100 REVIEWER)    (REAL NAME)   

As in The Profit Zone, the co-authors pose and then answer key questions. They also provide numerous checklists which enable the thoughtful reader to undertake a rigorous self-diagnosis. For example, in Part II, such questions and checklists direct and enrich understanding of Mega Patterns, Value Chain Patterns, Channel Patterns, Product Patterns, Knowledge Patterns, and Organizational Patterns. In effect, the authors create an infrastructure within which to organize and then correlate the most relevant experiences of dozens of corporations with the specific circumstances of the reader's own organization. Better yet, although most of the corporations discussed are among the "Fortune 100", this infrastructure can also be of substantial (if not even greater) value to small-to-midsize companies as well.

In Part III, Slywotsky & Morrison explain HOW "Strategic Anticipation" enables managers to anticipate and respond quickly to patterns as they unfold. Strategic Anticipation helps managers to "move where the value will be." Patterns "hint at the future strategic story of a company or industry, explain the past and describe the present." Those who have not read Profit Patterns and do not plan to do so can only hope is that the same is true of their competitors. But don't bet on it.

Those who share my high regard for this volume are urged to check out Slywotzky's recently published The Upside as well as Ram Charan's Know-How and Richard Ogle's Smart World.
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