- Paperback: 464 pages
- Publisher: McGraw-Hill Higher Education; 3 edition (1 Sep 2003)
- Language English
- ISBN-10: 0071232737
- ISBN-13: 978-0071232739
- Product Dimensions: 22.6 x 18.4 x 1.6 cm
- Average Customer Review: 5.0 out of 5 stars See all reviews (1 customer review)
- Amazon Bestsellers Rank: 673,526 in Books (See Top 100 in Books)
- See Complete Table of Contents
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Product Description
Product Description
Treating such contemporary design and development issues as identifying customer needs, design for manufacturing, prototyping, and industrial design, Product Design and Development, 3/e, by Ulrich and Eppinger presents in a clear and detailed way a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods in the book facilitate problem solving and decision making among people with different disciplinary perspectives, reflecting the current industry trend to perform product design and development in cross-functional teams.
About the Author
Karl Ulrich (Philadelphia, PA) is a faculty member at the Wharton School of Business, University of Pennsylvania.
Steven Eppinger (Cambridge, MA) teaches at the Alfred P. Sloan School of Management at MIT.
Steven Eppinger (Cambridge, MA) teaches at the Alfred P. Sloan School of Management at MIT.
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Customer Reviews
Most Helpful Customer Reviews
3 of 3 people found the following review helpful
This is a very useful book in products desgin and development. It explains how to adapt product development process to a compnay step by step and also it explains milestones which can be used to divide the overal development process into phases. I strongly recommend this book to eighter, professionals and beginners.
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