Principles of Form and Design and over 2 million other books are available for Amazon Kindle . Learn more


or
Sign in to turn on 1-Click ordering.
Trade in Yours
For a 3.50 Gift Card
Trade in
More Buying Choices
Have one to sell? Sell yours here
Sorry, this item is not available in
Image not available for
Colour:
Image not available

 
Start reading Principles of Form and Design on your Kindle in under a minute.

Don't have a Kindle? Get your Kindle here, or download a FREE Kindle Reading App.

Principles of Form and Design (Graphic Design) [Paperback]

Wucius Wong
4.8 out of 5 stars  See all reviews (4 customer reviews)
RRP: 36.99
Price: 24.04 & FREE Delivery in the UK. Details
You Save: 12.95 (35%)
o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o
Only 2 left in stock (more on the way).
Dispatched from and sold by Amazon. Gift-wrap available.
Want it tomorrow, 21 Aug.? Choose Express delivery at checkout. Details

Formats

Amazon Price New from Used from
Kindle Edition 22.84  
Paperback 24.04  
Trade In this Item for up to 3.50
Trade in Principles of Form and Design (Graphic Design) for an Amazon Gift Card of up to 3.50, which you can then spend on millions of items across the site. Trade-in values may vary (terms apply). Learn more

Book Description

1 Sep 1993 0471285528 978-0471285526 1
An unprecedented package that gives readers the content of three important references by one of today′s most influential design writers. This is a master class in the principles and practical fundamentals of design that will appeal to a broad audience of graphic artists and designers.

Frequently Bought Together

Principles of Form and Design (Graphic Design) + Principles of Two Dimensional Design (Graphic Design)
Buy the selected items together


Product details

  • Paperback: 352 pages
  • Publisher: John Wiley & Sons; 1 edition (1 Sep 1993)
  • Language: English
  • ISBN-10: 0471285528
  • ISBN-13: 978-0471285526
  • Product Dimensions: 24 x 19 x 2 cm
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (4 customer reviews)
  • Amazon Bestsellers Rank: 319,657 in Books (See Top 100 in Books)
  • See Complete Table of Contents

More About the Author

Discover books, learn about writers, and more.

Inside This Book (Learn More)
First Sentence
Many people would think of design as some kind of effort in beautifying the outward appearance of things. Read the first page
Explore More
Concordance
Browse Sample Pages
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
Search inside this book:


Customer Reviews

3 star
0
2 star
0
1 star
0
4.8 out of 5 stars
4.8 out of 5 stars
Most Helpful Customer Reviews
4 of 4 people found the following review helpful
By A Customer
Format:Paperback
This book compiles Wucius Wong's earlier works "Principles of Two-Dimensional Design", "Principles of Two-Dimensional Form", and "Principles of Three-Dimensional Design". It's a good reference for design conventions (similarity, anomoly, gradation, radiation) with examples. Three-d section uses geometric constructions and doesn't use plastic examples. Strong 2-d resource. Less useful for 3-d.
Comment | 
Was this review helpful to you?
1 of 1 people found the following review helpful
5.0 out of 5 stars Excellent book for the would be designer 9 May 2002
Format:Paperback
This book covers a wide range of design (eg2d and 3d) I have found it most helpful and informative as a wanna-be designer. It is not pitched too low and as a result is quite an interesting read.
My only criticism is that it might be a tad outdated in terms of the technology it discusses - Mac os 7 I believe. Don't let this put you off getting the book though. It really is very good.
Comment | 
Was this review helpful to you?
4.0 out of 5 stars easy and brilliant 20 Sep 2013
Format:Paperback|Verified Purchase
as I am using this book almost every day in class, I see why our teacher recomended it. It's easy to read, easy to understand, and describes the subjects in a way that everyone, beginner to veteran, can learn something new.
Comment | 
Was this review helpful to you?
2 of 4 people found the following review helpful
5.0 out of 5 stars swanky 25 Nov 1998
By A Customer
Format:Paperback
Wucius wong's Principles of form and design is just the essential book for all designer.
Comment | 
Was this review helpful to you?
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com: 3.8 out of 5 stars  9 reviews
43 of 43 people found the following review helpful
5.0 out of 5 stars Excellent digest of visual design concerns with examples. 29 April 1998
By Linda A - Published on Amazon.com
Format:Paperback|Verified Purchase
This book compiles Wucius Wong's earlier works "Principles of Two-Dimensional Design", "Principles of Two-Dimensional Form", and "Principles of Three-Dimensional Design". It's a good reference for design conventions (similarity, anomoly, gradation, radiation) with examples. Three-d section uses geometric constructions and doesn't use plastic examples. Strong 2-d resource. Less useful for 3-d.
29 of 30 people found the following review helpful
4.0 out of 5 stars Written long long ago... yet still up to date! 22 Jan 2002
By Seno Hadi Marjadi - Published on Amazon.com
Format:Paperback
This book is actually a compilation of two old books from the same writer. As he stated in the intro - it covers essential principles of form and design in very basic, formal, scientific way. This may be a bit dry for some, and the illustrations are very different from popular design books. It's nothing arty but it does mention crucial points for designing.
The content is not about mind-blowing inspiration, ongoing fashion/trend of design, or stupid sensational gimmick... it's just simple and pure - it describes principles of form!
These principles can be applied anywhere, anytime... any purpose... no limitation.
I read these books long ago and still I go back and see it again. I am a 3D/CGI animator now and I believe this book will be useful for either DTP and CGI users alike.
This book uses same terminology as in computer graphic:
What is Grid? Unit? Superunits? Grouping?
Vertex, Faces, Polygons, Normals...
Transforming - scale, position, rotation...
They were old books in one now(bundled), but there's nothing seems outdated here!
15 of 16 people found the following review helpful
4.0 out of 5 stars Not attractive, but a useful reference for 2-D design 2 Jan 2003
By Joanna Daneman - Published on Amazon.com
Format:Paperback|Verified Purchase
This is a combination of two books by the author, covering the essential principles of form and design in a textbook style. It won't inspire the artist, but does provide technical information that can be useful, especially for computer graphics artists.
The 3-D content of the book is less complete than the 2-D, and the pictures are primarily black and white. Visually and text-wise, this book is boring, but it may provide valuable technical information for those that are delving into the principles of design on computer. It's helpful for visalizing typical design usages like similarity, anomoly, gradation, radiation and rotation--with black and white shaded illustrations showing progression of design.
1 of 2 people found the following review helpful
3.0 out of 5 stars Aristotelian Design 7 Jan 2010
By Kat - Published on Amazon.com
Format:Paperback|Verified Purchase
If you've ever read "Zen and the Art of Motorcycle Maintenance" this book is an example of how not to teach something. Much like Aristotle categorized philosophy, Wong goes through the exercise of categorizing, splitting, and defining design in tremendous detail, but misses something fundamental in the design process.

That being said, if you just want a book of rational analysis and definitions, that will teach you the basics of the vocabulary of design, this is an excellent book. It's a good reference, with a lot of examples, but next-to-impossible to read straight through.
0 of 1 people found the following review helpful
4.0 out of 5 stars good 5 Feb 2012
By cori - Published on Amazon.com
Format:Paperback|Verified Purchase
This book is in a good condition compared to other books I purchased on the web. The cover is acceptable and the inside is good.
Were these reviews helpful?   Let us know
Search Customer Reviews
Only search this product's reviews

Customer Discussions

This product's forum
Discussion Replies Latest Post
No discussions yet

Ask questions, Share opinions, Gain insight
Start a new discussion
Topic:
First post:
Prompts for sign-in
 

Search Customer Discussions
Search all Amazon discussions
   


Look for similar items by category


Feedback