People saw it was not worth the extra investment to buy a much more expensive 8 core cpu, which in gaming ( im assuming that's what one wants this board for ) was actually inferior to the quad cores such as 965BE.
This board is AM3, and im guessing people were waiting for the bulldozer reviews to decide whether to build a computer with AM3 or futureproof it with am3+ and ensure compatibility with bulldozer.
The gigantic failure that was bulldozer ensured people flocked to this old board. (A wise choice, its just that price is just so damned high now due to high demand)
Im guessing the coming holidays have some part to blame, im just somewhat frustrated because i was expecting the exact opposite to happen, prices going down due to people moving on to am3+ boards to fit in their bulldozers.
For reference, here is a graphic explaining the message im trying to convey about the price variations on this particular item:
It surprises me even more to see this board near the top for most popular (read sold) motherboards on the website.
I cant help but feel cheated out of a good price.
When do you, kind reader, suspect prices will plummet back to their original prices?