The definitive history of modern newspaper journalism by the highly regarded Guardian columnist
There are several key themes in the book:
- the reduction in diversity, as the number of papers diminished
- the increasing political control exerted over papers by their owners
- the decline in quality (and rise in circulation) of the bottom-end tabloids
- the increase in readership of the 'quality' press
- the battles in the marketplace between papers competing for the same market sector
- the legal and regulatory framework surrounding the press.
- the "odd characters" that jourmalism throws up.
There is a lot to read here - it's a dense and often closely-argued book, with a lot of first-hand insight and anecdotes from journalists Greenslade has worked with during his long career. Keeping track of who worked where and when is important (particualarly when you remember there's three Cudlipp brothers!) but Greenslade is equal to the task of telling the story in a straightforward fashion.
An excellent recent history of the British newspaper for the general reader.
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