Plan, create, and deliver amazing presentations! Alexei Kapterev′s online presentation on presentations has seen more than one million views, all with no advertising or promotion. Building on this hit, he now brings us Presentation Secrets outlining his successful tactics for planning, producing, and presenting memorable and unique presentations. The author shares his insight, wisdom, and advice with impressive clarity and detail, covering the three main components required to a presentation: storyline design, slide design, and delivery. Presentation Secrets lets you get to work immediately, fully prepared, armed with confidence, and ready to inspire. Teaches everything that goes into a successful and memorable presentation Helps create a storyline, from planning the beginning, middle, and end, to establishing key points, to making a presentation scalable Discusses how to design a slide template that meets your goals, ensure consistency, and find focal points Dissects the delivery of a presentation, including how to create "a character", integrate mistakes, listening to yourself, talking to the audience, and avoiding monotony Includes non–presentation metaphor to drive home your understanding of storytelling, improvisation, and delivery Also featuring real–world examples of presentations from the worlds of business, science, and politics, such as Steve Jobs, Hans Rosling, and Al Gore, this unique book delivers tried and tested secrets and inside tips for making a sensational presentation!
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‘A very likable book. It’s lavishly illustrated with colour images explaining the art of giving speeches and presentations.’ (The Speech Writers Guild, January 2012)
From the Back Cover
Do What You Never Thought Possible with Your Presentations When you open this book, you′ll feel as though you′re sitting down with an expert who is disclosing rare information about the art of making a unique presentation. World–renowned presentation expert Alexei Kapterev shares knowledge garnered from his years of experience so that you can benefit from his tactics, strategies, and secrets for planning, creating, and delivering a memorable presentation. Covering all aspects of what defines a great presentation in an easy–to–follow format, this book reveals helpful and advanced insight on preparation, storytelling, visual aids, and much more. The Insider′s Guide to: Understanding the "how" and "why" behind a noteworthy presentation Developing strong storytelling and speechwriting skills Establishing key points and setting goals Choosing the right slides for your project and knowing what visual formats are successful and why Learning the best way to present yourself, pace yourself, and keep people interested Finessing the verbal and nonverbal aspects of a presentation Solving presentation–related problems andchallenges The Secrets series reveals: Authoritative information in highlighted areas Exceptional advice in the margin notes Unique insight from years of author experience Rarely revealed tips and techniques Invaluable shortcuts and workarounds Insider TipsExpert advice to help you structure your presentation, build clear and attractive slides, and deliver with passion Valuable InsightsEye–opening descriptions of storytelling techniques employed by the pros Unbeatable AdviceReal–world examples of scripts and slides and little–known tips on design and delivery
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Most Helpful Customer Reviews
3 of 4 people found the following review helpful
By William Cohen
VINE™ VOICE
Format:Paperback
A Russian writing a book on presentation? As a speechwriter, my shelves are groaning with books on rhetoric and persuasion. Lots of them take a similar approach and they come up with half-a-dozen good suggestions. My appetite for more is almost sated. Though recently I was struck by the freshness of Nancy Duarte's Resonance which provides up-to-date insights into the TED era in full colour. I liked it. When I saw a Russian had written over 250 pages in a glossy, coffee table format, I wondered what on earth there was to add. Would the thing be a stilted translation? Featuring speeches by Stalin and Brezhnev?
No.
Kapterev has written a brilliant idiosyncratic book which is topical, unusual and very personal. He is a keen presenter himself, so he tells us how he learnt to sing, how he deals with nerves and how he likes a bit of conflict with the audience. He tells us how his work as an interpreter informs the way he creates material and how he likes to 'become' the speakers he admires. Instead of focusing on the hackneyed examples of brilliant speeches, he deconstructs TED talks and PowerPoint and makes dozens of suggestions about how you can enrich your presentations.
Duarte's book sends you off to her website to look at clips. Kapterev sends you off in lots of directions, referring to books on storytelling, websites and photolibraries. It's so easy to become boring when you write a text book on this subject, I found this manual to be comprehensive, stimulating and inspiring. It will stay on my coffee-table rather than being relegated to the bookshelf. Well worth the investment!
No.
Kapterev has written a brilliant idiosyncratic book which is topical, unusual and very personal. He is a keen presenter himself, so he tells us how he learnt to sing, how he deals with nerves and how he likes a bit of conflict with the audience. He tells us how his work as an interpreter informs the way he creates material and how he likes to 'become' the speakers he admires. Instead of focusing on the hackneyed examples of brilliant speeches, he deconstructs TED talks and PowerPoint and makes dozens of suggestions about how you can enrich your presentations.
Duarte's book sends you off to her website to look at clips. Kapterev sends you off in lots of directions, referring to books on storytelling, websites and photolibraries. It's so easy to become boring when you write a text book on this subject, I found this manual to be comprehensive, stimulating and inspiring. It will stay on my coffee-table rather than being relegated to the bookshelf. Well worth the investment!
By M. Purvis
Format:Paperback|Amazon Verified Purchase
This is my favourite book on improving presentation skills. It is full of resources and actions to take as well as being written in a compelling way. Highly recommended reading for all those learning or interested in becoming great presenters.
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
4.3 out of 5 stars
17 reviews
17 of 17 people found the following review helpful
5.0 out of 5 stars
Start with this book to build your basic presentation skills...
6 Nov 2011
By tom eisenmann
- Published on Amazon.com
Format:Paperback
I teach entrepreneurship at the Harvard Business School, where I badger the students with whom I work to improve their presentation skills. Entrepreneurs are constantly pitching their businesses to potential customers, investors, partners, and employees. A persuasive pitch, delivered well, can have a huge impact. Unfortunately, like many business schools, we do not teach management communications at HBS, and most of my students have picked up bad presentations habits in their past jobs with consulting firms, investment banks, etc. Their slides are cluttered, their presentation decks are poorly structured, and they don't know how to connect with an audience.
I've been looking for a book for my students that covers the basics of structuring a coherent presentation, creating effective slides, and delivering a presentation in a compelling manner. Previously, I had to send students to three separate sources: Barbara Minto's "Pyramid Principle," Garr Reynold's "Presenation Zen," and Scott Berkun's "Confessions of a Public Speaker." These are wonderful books, and anyone who creates and delivers presentations should read them. But Kapterev's "Presentation Secrets" provides a terrific overview of all three topics, and it's the right place to start for anyone who wants build their presentation skills. Kapterev provides conceptual frameworks, helpful examples, and practical advice. His warmth and his empathy for anyone who must stand up and address a crowd come across nicely in the book.
I've been looking for a book for my students that covers the basics of structuring a coherent presentation, creating effective slides, and delivering a presentation in a compelling manner. Previously, I had to send students to three separate sources: Barbara Minto's "Pyramid Principle," Garr Reynold's "Presenation Zen," and Scott Berkun's "Confessions of a Public Speaker." These are wonderful books, and anyone who creates and delivers presentations should read them. But Kapterev's "Presentation Secrets" provides a terrific overview of all three topics, and it's the right place to start for anyone who wants build their presentation skills. Kapterev provides conceptual frameworks, helpful examples, and practical advice. His warmth and his empathy for anyone who must stand up and address a crowd come across nicely in the book.
11 of 11 people found the following review helpful
4.0 out of 5 stars
Super information; presentation could use some clean-up
18 Nov 2011
By Rex Castle
- Published on Amazon.com
Format:Paperback
In a word, "Spectacular." Mr. Kapaterev's last chapter with all the references and links to other works is worth the price of the book and the last chapter is something of a synopsis of all the preceding chapters and that "all" is substantial and significant. There were things in this work that I of course disagreed with. Like Mr. Kapaterev makes the rather amazing assertion on page 11 "Everybody knows how to write." My initial response when I read this was "Wow!" But, then, most everyone can probably put some words on a page, which probably constitutes writing in its strictest sense. He also suggests that as long as we're providing value to our audience we don't need to worry too much about going over time. I think if I were President Obama, or perhaps Martin Luther King, Jr., or maybe Steve Jobs, or maybe Mr. Kapertev I could get away with not living to the promise I make to my audience in terms of their time. But, as hard as I try I don't think anyone will ever accuse me of being any of the latter and if we start late or go over our allotted time we are perhaps not going to receive the kiss of death, but we're going to invite it to the party. Statements like that were a bit distracting. In addition there are a whole ton of the word "it" used without an antecedent, which simply makes me, the reader, work harder than I care to. There are, too, quite a few grammar/English things (like "it" used instead of "in," or "that" used instead of "than," or a reference or two that doesn't reference the right spot) that probably no one else notices, but us old English teacher/editor, those were a bit distracting. And, too, this book is a presentation, a presentation about presentation, so I would expect it to be really, really good in regards to this sort of stuff. John Wiley & Sons could have spent a little more on another edit. Without these bumps, however, this is easily 5 stars; I almost went there anyway, but my red pen just wouldn't let me.
A great source for information on presentation and I'd advocate its purchase and study.
A great source for information on presentation and I'd advocate its purchase and study.
14 of 15 people found the following review helpful
5.0 out of 5 stars
Thoughtful, detailed and full of wise advice
11 Oct 2011
By William Cohen
- Published on Amazon.com
Format:Paperback
A Russian giving advice on how to give presentations? Yes, that's right. Mr Kapterev produced a YouTube short which went viral and he's been asked by a publisher to go deeper. This is quite similar to Nancy Duarte's Resonate in that it provides advice for the TED era - we don't get the same examples from politicians which have faded from memory - Kapterev refers to examples from Steve Jobs, Eddie Izzard and story gurus like Robert McKee. These are very personal and idiosyncratic musings on what it takes to be a great presenter. I found gems about slides, fonts, audiences and memorising scripts.
When I pick it up I feel I'm in the company of an entertaining and humble expert who wants to share his expertise. It's an international book, which draws upon the 'global' business culture. As the founder of the UK Speechwriters' Guild, I recommend it.
When I pick it up I feel I'm in the company of an entertaining and humble expert who wants to share his expertise. It's an international book, which draws upon the 'global' business culture. As the founder of the UK Speechwriters' Guild, I recommend it.
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4.3 out of 5 stars
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