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The Popcorn Report: Faith Popcorn on the Future of Your Company, Your World, Your Life
 
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The Popcorn Report: Faith Popcorn on the Future of Your Company, Your World, Your Life (Paperback)

by Faith Popcorn (Author)
3.5 out of 5 stars See all reviews (2 customer reviews)
RRP: £8.80
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Frequently Bought Together

Customers buy this book with The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell

The Popcorn Report: Faith Popcorn on the Future of Your Company, Your World, Your Life + The Tipping Point: How Little Things Can Make a Big Difference
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Product details

  • Paperback: 288 pages
  • Publisher: HarperReference; Reprint edition (30 Sep 1992)
  • Language English
  • ISBN-10: 0887305946
  • ISBN-13: 978-0887305948
  • Product Dimensions: 20.4 x 13.6 x 1.9 cm
  • Average Customer Review: 3.5 out of 5 stars See all reviews (2 customer reviews)
  • Amazon.co.uk Sales Rank: 571,418 in Books (See Bestsellers in Books)

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Product Description

Book Description
Nobody has been more accurate about how to profit from the future than Faith Popcorn, who in her bestselling The Popcorn Report reports on what we'll buy, where we'll work, and what we'll think in the next decade. For the corporate manager and the owner of a "kitchen table" business alike, The Popcorn Report offers hundreds of ideas for new products to create, new businesses to start, and new markets to capture. Here, too, are the market waves thatare beginning to dominate your personal and profes-sional lives. Faith revealshow to chart the future's impact on your business, how to capitalize on the newest trends, and the ways in which emerging mar-keting techniques will revive thedying retail market. She also describes what impact these changes will have onyour habits at work, at home, and at play. Here is every businessperson's chance to get the word on the future--now.

00-01 William Allen White Children'sBook Award Masterlist

From the Author
Faith's success is our success
Market trends are easy to perdict, but hard to encapsulate. Faith has a deep thought proces in that is real, and it's refreshing to see. The question is, can Corporate America see as well


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Customer Reviews

2 Reviews
5 star:
 (1)
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 (1)
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Average Customer Review
3.5 out of 5 stars (2 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
3 of 4 people found the following review helpful:
5.0 out of 5 stars New ideas that shape our future, 24 Sep 1998
By A Customer
I was introduced to Faith Popcorn the first time on a Anthony Robbins interview audio casette. Of course I wanted to hear more so I reviewed this book. Ms Popcorn has a powerful way to bring across future trends. The Internet is one good example of this. Another book, Life and Death on the Internet by Keith A Schroeder deals with these new trends on the Internet and I feel these two books make a good fit. If you are considering buying this book, just do it. It is a powerful and practical guide into the near future.
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0 of 5 people found the following review helpful:
2.0 out of 5 stars hmm, 31 Jan 2005
By A Customer
I didn't read a review before getting the book, i was expecting a thrilling comedic novel, however i was sorely disappointed.
nice cover though gets it a 2*
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