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Discover the best in Swedish kids clothing - from organic newborn outfits to smart children's coats that cleverly adapt to any weather. Polarn O. Pyret of Sweden have been making smart, functional and colourful clothes for babies and children since 1976. Letting children be children is our philosophy so look out for the clothes that can handle a stain busting hot wash, clothes that expand or roll down for growing room and durable clothes in unisex colours and patterns that can be handed down from brother to sister.
Polarn O. Pyret, more fondly known as PO.P, means “buddy and the little one” in Swedish. Our ambition is to make to make the best children’s clothes in the world, and after 35 years we are confident that the well considered design and functionality of all Polarn O. Pyret garments are testimony to that ambition.