- Paperback: 160 pages
- Publisher: How To Books Ltd; illustrated edition edition (28 Oct 2005)
- Language English
- ISBN-10: 1845280741
- ISBN-13: 978-1845280741
- Product Dimensions: 21.5 x 13.9 x 1.3 cm
- Average Customer Review: 5.0 out of 5 stars See all reviews (5 customer reviews)
- Amazon Bestsellers Rank: 77,266 in Books (See Top 100 in Books)
- See Complete Table of Contents
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Product Description
Review
'Indespensible for anyone likely to encounter the media in any form' Harry Beer, Radio Presenter 'This book will give you the one thing you need - confidence.' Adrian Chiles, BBC Presenter
Woodley Chronicle
'Comprehensive, entertaining, essential. Get this book.'
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Customer Reviews
Most Helpful Customer Reviews
3 of 3 people found the following review helpful
Format:Paperback
For any business owner or spokesman who needs to face the media, you need to read this book. Clear and concise, it is very easy to follow and understand and its lessons are easily digested.
It is very easy to downplay the importance of media savvy, until you are caught out. Let's put it this way, I wish I'd read this book earlier in my career!
2 of 2 people found the following review helpful
Format:Paperback
The Pocket Media Coach by Alan Stevens is a practical and easy to follow guide to handling the media - be it TV, radio or print.
From dealing with your core message to what to do with your hands whilst being interviewed on TV, this book uses straight - forward and accessible language that will help make sure your 15 minutes of fame turns out as you would hope.
The author is clearly an expert in the field of handling the media and draws on his wide - ranging knowledge, experience and sense of humour to prepare you for facing the worst. What's more, with its 5-minute guides and useful checklists The Pocket Media Coach is invaluable whether you have time to prepare or the reporter is already at your door.
If you find the thought of facing the media when you are dealing with a crisis frightening, or are simply interested in what is a fascinating subject ...this is a great read!
From dealing with your core message to what to do with your hands whilst being interviewed on TV, this book uses straight - forward and accessible language that will help make sure your 15 minutes of fame turns out as you would hope.
The author is clearly an expert in the field of handling the media and draws on his wide - ranging knowledge, experience and sense of humour to prepare you for facing the worst. What's more, with its 5-minute guides and useful checklists The Pocket Media Coach is invaluable whether you have time to prepare or the reporter is already at your door.
If you find the thought of facing the media when you are dealing with a crisis frightening, or are simply interested in what is a fascinating subject ...this is a great read!
1 of 1 people found the following review helpful
Format:Paperback
If you are intending to talk to an audience at ANY time, even if only to deliver a best man's speech, this will prove to be a valuable aid. Whether you have to give a TV interview explaining why your company has made a booboo, or if you are speaking in front of an invited audience there are tips in here that can only improve your performance.
I got onto this book through listening to the author's "mediacoach" podcasts, which are also well worth catching. Even if you never intend to speak to more than one person at any one time Mr Stevens touches on many aspects of the media that you never knew impacted on your life with insight and humour.
I got onto this book through listening to the author's "mediacoach" podcasts, which are also well worth catching. Even if you never intend to speak to more than one person at any one time Mr Stevens touches on many aspects of the media that you never knew impacted on your life with insight and humour.
Most Recent Customer Reviews
Great little speaking guide
The Pocket Media Coach is a fantastic guide for any level of speaker preparing to face the media. Alan generously shares with us his wealth of 'insider' tips and advice in an 'easy... Read more
Published on 6 Oct 2009 by Mr. Charles Kelly
Invaluable for anyone thrust in front of a camera or microphone
This book is a must read for anyone in a position where they might face a TV camera or interviewer's microphone, through choice or necessity. Read more
Published on 28 July 2006 by Martin Bamford
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