I've been hooked on this band as a total experience/experiment since the beginning, and have rarely been disappointed from any angle. This latest album is no different.
One has to approach Gorillaz with open expectations, as they change just a bit with each 'phase.' This version of their sound is infused with a muzak feel, further completing the beach concept by creating an open, relaxed atmosphere through about half the album. Personally, I find the weaker tracks to be those with the (admittedly imposing) guest performers. While Mark E. Smith, Lou Reed, Bobby Womack and other heavy (and not so heavy) hitters certainly add their own unique styles to their respective tracks, the most unified and interesting listening tends to be the Gorillaz-only tracks.
This Experience Edition was a natural choice for me, from the three possible options. A big element of my fandom for these guys is the Hewlett world surrounding them, and the pop-culture heavy gems hidden throughout, so I had to get the most immersive version. The game online (as of this writing) is not fully available, but already promises great fun and strangeness. The computer extras available online include 2 screensavers and a handful of lovely wallpapers. A further streaming performance is due to follow for the 'access card' included. The digital booklet is a little useless, since this version actually comes with the paper one, but it's nice to be able to download it or just peruse it online.
I haven't watched the documentary DVD yet, though I took a look at the beginning. Frankly, there should've been more on the disc, since the documentary is only half an hour long, but I'm not really complaining; it promises to be entertaining and revealing.
Overall, I'd say this is only worthwhile for we impatient Gorillaz fans, since I feel certain all this stuff will turn up on the eventual Phase Three DVD...just like they have in the past. Solid album, though, and it's nice to be able to dive right into the Gorillaz experience.