`The placebo effect is fundamental to medical treatment, and this book brilliantly explores the scientific evidence in an accessible and gripping manner’ Lewis Wolpert
`The placebo effect, of such huge importance in our lives, is an effect which, according to conventional scientific wisdom, ought not to exist. Now, out of left field, springs a modern-day philosopher with challenging – and persuasive – ideas about what the effect amounts to and why’ Nicholas Humphrey
From the Publisher
A fresh and original take on a subject of growing importance: there is now a Society of Integrated Medicine, founded to examine how alternative and medical science can work more effectively together.