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Pink Ribbons, Inc.: Breast Cancer and the Politics of Philanthropy
 
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Pink Ribbons, Inc.: Breast Cancer and the Politics of Philanthropy (Paperback)

by Samantha King (Author)
5.0 out of 5 stars See all reviews (2 customer reviews)
Price: £12.00 & this item Delivered FREE in the UK with Super Saver Delivery. See details and conditions
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Product details

  • Paperback: 208 pages
  • Publisher: University of Minnesota Press (7 Oct 2008)
  • Language English
  • ISBN-10: 0816648999
  • ISBN-13: 978-0816648993
  • Product Dimensions: 22.4 x 13.8 x 1.4 cm
  • Average Customer Review: 5.0 out of 5 stars See all reviews (2 customer reviews)
  • Amazon.co.uk Sales Rank: 263,414 in Books (See Bestsellers in Books)

    Popular in these categories:

    #73 in  Books > Reference > Charities & Voluntary Services
    #77 in  Books > Science & Nature > Medicine > Medical Sciences A-Z > Oncology
    #86 in  Books > Scientific, Technical & Medical > Medicine & Nursing > Medical Sciences A-Z > Oncology

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5.0 out of 5 stars Pink Ribbons Inc., 13 May 2008
By C. Dimmer - See all my reviews
(REAL NAME)   
This review is from: Pink Ribbons, Inc.: Breast Cancer and the Politics of Philanthropy (Hardcover)
Phew, what a breath of fresh air. Every October I cringe under the assault of Pink ribbons and then feel desperately guilty that I'm not conforming to the 'all girls together to cure breast cancer' image. As a breast cancer survivor I am grateful for the research and money that's gone into improving screening and treatment - but that's not the whole story - and this book covers an intriguingly wide view of the effect the Pink Ribbon has had on potential public discussion of the breast cancer epidemic.
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5.0 out of 5 stars Very thought-provoking, 7 Mar 2008
By EC (London United Kingdom) - See all my reviews
This review is from: Pink Ribbons, Inc.: Breast Cancer and the Politics of Philanthropy (Hardcover)
An excellent critique of the marketing phenomena that is breast cancer in the US. Much of what is said is applicable to the UK.
A really interesting read about the mass social movement in a neoliberal society. Great section on the tyranny of cheerfulness, how women with breast cancer are expected to remain positive to the point where if they do not survive then is this a result of them not trying hard enough.
Fascinating about how corporate America got involved as a result of the government cutting welfare and expecting corporates to pick up the tab.
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