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There are in-depth tips about how different mediums can be explored as well as technical information with regards to what kind of film, filters and even lenses would be most appropriate for certain situations. It is a blessing that this book does not specialise upon Digital or 35mm photography, but rather focuses upon detailing upon how the image can be manipulated by the camera and not a computer. Additionally there are several comments upon certain legalities in photography, such as the use of models and especially children, both of which I was personally not fully aware of.
Overall this book is a stunning read for somebody who is looking to get into freelance photography, and in every respect there is no aspect that this book neglects to cover.
Written by Lee Frost who has considerable commercial experience, the book takes you through the various markets available to photographers. If you were to combine this book with a copy of the BFP Freelance Photographers Market Handbook you could very quickly find a home for your images.
The first part of the book concentrates on these markets, and mainly on the picture library market, bound to be attractive to newcomers. It includes how to make an approach, what terms you should be looking for etc. Also included is a section on Digital and creating your own web site. It stops short of telling you actually how to construct your site...
The next section discusses the various subjects (such as portraiture, landscapes, stock imagery etc.) that sell to the market. It includes numerous examples from Lees own archive, and shows you how many times they have sold and how much they have earned. This gives you a good indication of what a good picture can do for you.
These examples of Lee's best sellers can prove quite eye opening. Photographs that he did not expect to find a market for, or took with no particular market in mind have done surprisingly well.
This book will certainly inspire you to take different pictures than your typical holiday snaps, and should help you find some return on investment.
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