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The Photographer's Market� Guide to Building Your Photography Business [Paperback]

Vic Orenstein (Author)

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Product details

Paperback: 352 pages
Publisher: F+W Media; 2nd Revised edition edition (25 Feb 2010)
Language English
ISBN-10: 1582975728
ISBN-13: 978-1582975726
Product Dimensions: 23.4 x 18.1 x 2.3 cm
Amazon Bestsellers Rank: 115,730 in Books (See Top 100 in Books)
- #44 in Books > Reference > Directories > Careers & Jobs

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More About the Author

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Product Description

Make Money Doing What You Love.

The Photographer s Market Guide to Building Your Photography Business, Second Edition is an all-in-one resource full of practical advice to successfully start or maintain your business. Complete with a helpful glossary, index and resource page, you have everything you need to know to get your photography business going.

Written by an experienced photographer, studio owner, and photography teacher, Vik Orenstein provides you with lots of advice and guidance on how to make the most of every photo you take by helping you:
- harness the power of photography
- build a network and professionally network with other photographers
- target your audience through online marketing
- Find your niche (or shift to a new one)
- Craft a solid business plan
- showcase and price your work
- Buying or creating your own Photography Studio
- Get support from accountants and lawyers
- create a strategic plan for your business at every stage
- Control your stress of mid-work-crisis and more !
- with more than 100 colour photos, this guide is exceptional to get your photography business up and running!

About the Author

A photographer, author and teacher, Vic Orenstein has owned and operated Kidcapers Portraits and Tiny Acorn Portrait Studio for twenty years. She has shot for such commercial clients as Nikon, Pentax, Microsoft, and 3M. She teaches the art of photography online at betterphoto.com.

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Amazon.com: 11 reviews

7 of 7 people found the following review helpful

Not worth the money 29 Jun 2011

By GS - Published on Amazon.com

Format:Paperback

This book took a long time to read, since it was exceptionally boring. Not to mention the constant typos and spelling errors all over the place (was this book even proof-read before press?? Sheesh! I eventually lost count.). The book doesn't really tell you how to start a business. All it really is a book full of the author's own photos along with countless interviews with other established photogs (mostly if not all Minneapolis-based) and some of their own photos. I read it all the way thru, hoping to find some insight on how to start my own business, but it never came. Just general things about the business itself and how people got in the photog business, and the authors own stories about hers. It seems to be more geared toward owning a studio since the author has 2 studios herself.

18 of 22 people found the following review helpful

Great starting point! 24 Jun 2010

By Allie G. - Published on Amazon.com

Format:Paperback

I'm in the process of starting my own business but I didn't know where to start. This book has given me direction. I recommend it to anyone starting a photography business that simply needs to know "How do I do this?" The interviews are great because you see how others started but also how opinions differ between photographers/business owners.

5 of 5 people found the following review helpful

Awesome book that gets the the good stuff! 18 Jan 2011

By William Isaac - Published on Amazon.com

Format:Paperback|Amazon Verified Purchase

Great book to inspire that inner business in yourself! Most of the book is first hand stories about how to start a photography business by photographers around the U.S. Great read and really motivates you while also teaching you from those who have had the previous "uh oh" experiences!

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