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Unless expressly indicated otherwise, Amazon.co.uk is not the manufacturer of the products sold on this site. Actual product packaging and materials may contain more and different information than what is shown on our website. We recommend that you do not rely solely on the information presented on our website. Please always read labels, warnings, and directions provided with the product before using or consuming the product. Please see our full disclaimer below.
Product Description
Product Description
Spring | Summer 2010 is an exciting time to be styling hair. Sometimes hair isn't a big story on the catwalks, but this season it's the main attraction. We think it's because, in these economically challenging times, getting creative with your hair is a relatively inexpensive way of dramatically altering your look. From futuristic geometry to grown-up beach babe hair, texture, ghetto fabulous crimping and updos of all shapes and sizes, there is a great opportunity to have fun and experiment with hair this season. And as you'll see from our key looks, the possibilities are endless. Mix and match your hair to your mood as much as your outfit and most of all, style your hair with your imagination. (Andy Uffels - Philips Haircare Artistic Director)
Beautiful style, absolute care with the Philips ProCare Keratin straightener
Shiny hair is associated with health and youth. It is glamorous, exuberant and confident – the hair of a woman who enjoys the best things in life. No wonder then that the Autumn Winter shows (especially Madonna’s favourite, D&G) sent model after model down the runway with hair that took shine to another level.
This new dimension in shine is the ultimate in healthy, shiny hair. A world away from the poker straight styles of the last decade, the secret to this look is the new beauty buzzword – Keratin.
The Philips ProCare Keratin straightener is the best way to create gorgeous straight styles while caring for your hair. This style is all about straight hair but with movement, bounce and confidence and, of course, lots of shine.
An essential component and primary protein in healthy skin, hair and nails, Keratin has recently become a byword for shiny hair. An ingredient in some of the best shampoos, conditioners and styling products available, Philips has now added this essential natural ingredient to its latest straightener. Together with professional features such as sonic vibrations and ionic conditioning, shiny hair looks can be taken to another level.
Understand
Understanding your hair type and condition in order to create the style you want.
Care:
Use a heat protection spray whenever heat styling to ensure hair stays as healthy as possible.
Create:
When straightening, glide from root to tip keeping the straightener moving at all times
Get the Look:
By day, enjoy this shiny long look with a low side or classic straight parting. By night, twist hair up into a spiky chignon for a smooth, shiny look from root to tip.
1. Liberally apply a heat activated protection spray (for wet hair) all over the hair.
2. Blow-dry all the hair straight with a paddle brush until completely dry.
3. Straighten the hair in sections starting close to the root.
4. Glide the straightener smoothly down the hair to the ends. Repeat until all of the hair has been straightened. It’s honestly that easy. Discover more style secrets at www.philips.co.uk/haircare
Product details
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Customer Reviews
Most Helpful Customer Reviews
13 of 14 people found the following review helpful
Amazon Vine™ Review
(What's this?)
The Phillips ProCare Keratin Hair Straightener is good quality and straightened my hair well. The 3m swivel cord, quick heat up time and handle lock are all great features of this model. The digital controls also look very good and I like how you can vary the temperature in 10 degree increments to suit your hair type. There is also a touch up button to re-style your hair later in the day at a lower temperature. The automatic shut off after 1 hour and the carry case are also good ideas.
The main problem I have with this product is that the buttons are placed in the exact place where you would hold the straighteners and thus you either have to hold it further up in a more uncomfortable way or else risk pressing the buttons and changing the temperature. When looking in the leaflet it also explained how to use the straighteners but said that in-between each section you should wait for 20 seconds so that they don't overheat. In a product of this quality I would expect you to be able to style your hair quickly and without worry. Whilst I liked the accompanying bag, I think it would have been better to cover the insides with a heat protective mat.
Overall this is a decent pair of straighteners at a good price. However the problems mean that there are better straighteners out there. I would recommend the BaByliss 2098U Elegance Straightener - Metallic Purple as an alternative as the design is much better.
The main problem I have with this product is that the buttons are placed in the exact place where you would hold the straighteners and thus you either have to hold it further up in a more uncomfortable way or else risk pressing the buttons and changing the temperature. When looking in the leaflet it also explained how to use the straighteners but said that in-between each section you should wait for 20 seconds so that they don't overheat. In a product of this quality I would expect you to be able to style your hair quickly and without worry. Whilst I liked the accompanying bag, I think it would have been better to cover the insides with a heat protective mat.
Overall this is a decent pair of straighteners at a good price. However the problems mean that there are better straighteners out there. I would recommend the BaByliss 2098U Elegance Straightener - Metallic Purple as an alternative as the design is much better.
10 of 11 people found the following review helpful
I think these are a good budget choice (compared to something like GHD) for straighteners.
Philips claim that the keratin ceramic plates give "smoothness, shine and instant manageability" and my hair certainly does feel smoother and the straightness lasts all day. With my previous straighteners I would not have the same straightness at the end of the day, there would often be a little more wave in my hair. There are some unusual options with functionality of the straighteners. There is an option to turn on the "SonicPulse" which makes the plates vibrate when they are pressed against the hair. The vibrations are intended to improve the gliding of the plates against the hair. I've found that using the Sonic setting does make for easier styling.
The heat setting is a wide range from 140 up to a maximum of 230°C. You can tailor your temperature to your style and hair type with variable temperature settings in 10°C increments. You can also use the "Unique Style Refresh" setting so you can touch up your hair without needing to re-style with full heat.
There is a "ready" indicator which flashes while heating and the remains steady once at temperature. It heats fast and takes less than 30 seconds to get to full temperature of 230°C. If you leave it on by accident it will automatically shut off after one hour. You can lock the plates together with a simple lock at the base of the handle. The power cord rotates 360deg in the base so it doesn't get tangled during use. It comes supplied with "luxury" heat resistant pouch - but mine was rather crushed in the box and doesn't feel particularly luxury, but it's useful nonetheless.
The only downside for me is the placement of the buttons to turn the temperature up and down - it's exactly in the place where my thumb goes when I hold the straighteners and I'm constantly changing the temperature by accident. I need to place my hand further up the device to avoid changing the temperature during use but it feel uncomfortable to use in that position. However, all in all it's a quality product and well priced too.
Philips claim that the keratin ceramic plates give "smoothness, shine and instant manageability" and my hair certainly does feel smoother and the straightness lasts all day. With my previous straighteners I would not have the same straightness at the end of the day, there would often be a little more wave in my hair. There are some unusual options with functionality of the straighteners. There is an option to turn on the "SonicPulse" which makes the plates vibrate when they are pressed against the hair. The vibrations are intended to improve the gliding of the plates against the hair. I've found that using the Sonic setting does make for easier styling.
The heat setting is a wide range from 140 up to a maximum of 230°C. You can tailor your temperature to your style and hair type with variable temperature settings in 10°C increments. You can also use the "Unique Style Refresh" setting so you can touch up your hair without needing to re-style with full heat.
There is a "ready" indicator which flashes while heating and the remains steady once at temperature. It heats fast and takes less than 30 seconds to get to full temperature of 230°C. If you leave it on by accident it will automatically shut off after one hour. You can lock the plates together with a simple lock at the base of the handle. The power cord rotates 360deg in the base so it doesn't get tangled during use. It comes supplied with "luxury" heat resistant pouch - but mine was rather crushed in the box and doesn't feel particularly luxury, but it's useful nonetheless.
The only downside for me is the placement of the buttons to turn the temperature up and down - it's exactly in the place where my thumb goes when I hold the straighteners and I'm constantly changing the temperature by accident. I need to place my hand further up the device to avoid changing the temperature during use but it feel uncomfortable to use in that position. However, all in all it's a quality product and well priced too.
5 of 6 people found the following review helpful
Amazon Vine™ Review
(What's this?)
Having had a pair of straighteners of around 5 years old, these are 100% better! My old pair used to takes over 5 minutes to heat up!! - These aren't even a minute, and the biggest plus point for me is the 3m cord, which having to stretch to a mirror on th wall it was always an issue for me before finding some with a long enough cord so this is more than enough. They can be fully adjusted to accommodate your individual hair needs, whereas my old ones were 1 temperature setting only! Also they see to leave my hair so shiny and much more full of life when my old Babyliss ones used to make my hair look so dull and flat, it really shows how amazing they are, bargain price for really high-end quality straighteners, couldn't recommend more!
Most Recent Customer Reviews
Too Hot!!'
I did buy this item for my girlfriend but she didnt like it because when you turn on the straightner, you can touch it. its too hot. something wrong. Read more
Published 1 month ago by cem
excellent
wow, really like these straightners. they don't take too long to heat and leave your hair really smooth, shiny and straight. would definiately reccomend, good value for money.
Published 4 months ago by rt
Amazing
I loved it. I mean i love generally Philips product for Hair Styling. But yes this is for me a SEMI-PRO going to PRO category. Read more
Published 5 months ago by Dimitris L.
Keratin Hair Straightners- OOOOhhhh YYYeAHhhhh!
Philips HP8361/07 ProCare Keratin Hair Straightener
Wow, I have only used this item once so far but wow!! Read more
Wow, I have only used this item once so far but wow!! Read more
Published 5 months ago by Miss M. A. Scott
disappointed :(
I brought these straighteners a week ago and to be honest think they are a total waste of money. Not only do they struggle to straighten the smallest kink, they pull at your hair... Read more
Published 6 months ago by Roxanne
Old out new in
I was obliged to buy a new hair straightener after a long 5 years together. Unfortunately the old one burned in to my flat and I had to find a new one. Read more
Published 7 months ago by Getu
not bad
it,s not that good not verey happy or maybe it need a very short and light hair not for me myhair is verey long and thiek
Published 8 months ago by may
Good
Quite fast delivery, product is ok. The effect of straight hair stay for very long, hair looks good and no so damage as with other straighteners.
Published 9 months ago by Ann
Good choise for good money!
I was choosing my hairstraightener for quite a long time, since it was my first hairstraightener ever and I didn't want to burn my hair so it looks dead... Read more
Published 12 months ago by Marie_K
Fairly useless - no lasting straightening results and incomprehensible...
Do these straighten hair? - yes slightly for 10 minutes but the results don't last in my experience. Read more
Published 14 months ago by debbie8355
Listmania!
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