I know that a 5* rating for a battery is a bit silly, they are only batteries for heavens sake!!
But, these are excellent value for a branded battery, with a reasonable life in most applications, I defy you to get a better value purchase in a supermarket etc. Yes, they will have a short life in the latest digital cameras and the like, but they are not made for that!! (You should be using Ni-Mh or Li-Ion batteries for these applications). They have lasted well in clocks, wireless mice, keyboards, label printers and remote handsets for me, so I am very pleased with them. Lifetime performance has been comparable to more expensive brands bought from supermarkets and other outlets at twice the price. With free super-saver delivery from Amazon this has been a bargain purchase.